62% of Spanish companies are requesting tax and financial support to boost internationalization

 

 

 

A recent report from Observatory on the internationalization of Spanish companies reveals that companies operating abroad place the tax and financial aid at the top of their list of requests to the Administration. Specifically, the 62% of companies Those surveyed are actively calling for these measures to support both exports and investment in foreign markets.

 

The study, prepared by KPMG In collaboration with key entities such as the Leading Brands Forum, the Spanish Chamber of Commerce, CEOE, the Spanish Exporters and Investors Club, and with the support of ICEX and DHL, it also highlights other barriers. reduction of bureaucracy And the simplification of administrative procedures is the second major demand, mentioned by the 47 % of the business owners. Furthermore, the 37 % underlines the need for specific measures to support the growth and development of SMEs in the international arena

 

Artificial Intelligence: A Tool for Expansion

 

La digital transformation It is consolidating itself as a strategic pillar. According to the report's data, the 88% of managers It is already implementing artificial intelligence (AI) in its internationalization strategies.

 

Fernando CuñadoKPMG's partner in charge of Markets in Spain, has stated that: "Companies' internationalization strategies are not immune to the impact of artificial intelligence, as 88% of the executives surveyed are already applying it, and precisely the market analysis and opportunity identification "It is the area in which it is most frequently used.".

 

 

Despite its tariff policy, the United States remains a relevant market for Spanish companies, with 32% planning to increase their presence in that country in the coming years.

 

 

Global Challenges and Business Opportunities

 

Business leaders' views on the global context are marked by caution. Three out of four respondents (75%) express concern about the economic uncertainty and the risk of a global slowdown. Just below, the trade wars and the protectionism worry the 73 %Supply chain disruptions, while they have decreased in the scale of concerns, still worry 33%.

 

In contrast to the threats, the opportunities Growth indicators are clearly identified in the new trade frameworks. 48 % The focus of the business community is on the new European Union trade agreementshighlighting the pact with Mercosur y MexicoFurthermore, four out of ten see potential in boosting relations with other Asian markets such as China o Vietnam .

 

Despite this complex landscape, a growth mindset prevails: the 75% of companies Companies that already export expect to increase their international business in the near future. Only 36% have modified, or plan to modify, their internationalization plans, a significantly lower figure than that recorded in the previous edition of the study in 2023.

 

United States and Latin America, Key Markets

 

The tariff policy of United States has had a notable impact, being considered significant by the 57 % of the companies. The sector of Alimentation and drinks It is the most affected, with 64% acknowledging the impact. However, the US market maintains its strategic relevance. Only 10% of respondents will reduce their exposure, while a It will increase by 32%. in the coming years, and 9% will begin operations in the country.

 

Latin America It is confirmed as an almost obligatory destination, with more than half of the companies boosting their activity in the region. Likewise, United Kingdom And other non-EU European countries are holding their own. Finally, Southeast Asia is emerging as an area of ​​growing interest, with a 15% of business owners planning to start working there in the short or medium term.