THE EXHIBITION CONSOLIDATES ITS ROLE FOR INTERNATIONAL BUSINESS
The recent edition of the trade fair brought together 6.250 professionals, attracting half of Spain's largest manufacturing and recycling corporations. Analysis of visitor profiles confirms a clear commitment to industrial modernization, automation, and the circular economy within an economic context of highly selective investment and a marked interest in synergies. foreign trade.
Editing Equiplast 2026The trade fair, held last June at the Gran Via venue of Fira de Barcelona, has closed its doors, reaffirming its significant influence on industry decision-making. The industrial event brought together a total of 6.250 professionals, of which a prominent 10,5% corresponded to international visitors, confirming the attractiveness of the Iberian market for the international Business.
In an economic climate that demands caution, the trade fair has brought together the true architects of corporate investment. According to data from the Fira de Barcelona research department, a 84% of attendees are directly or indirectly involved in purchasing decisions of equipment, materials, and new solutions. This very high level of expertise is complemented by a study from the consulting firm MarketAAD, which reveals that managerial and technical profiles dominate the fair's aisles: the middle managers and department heads (24%) They led in attendance, followed very closely by CEOs and managers (17,8%), technicians (17,6%) and engineers (13,4%).
"Equiplast has once again proven itself to be the most representative trade fair for the plastics industry in Spain because it accurately reflects the cross-sectoral nature of the market. The high attendance of production, engineering, and management personnel, as well as leading companies in the sector, confirms that investments remain active, although today they are more focused on modernizing existing equipment, automation, and improving efficiency and industrial competitiveness."Xavier Pascual, director of the event, declared.
Prospecting platform and areas of interest The need to optimize processes has set the agenda for buyers. 46% of the professionals attended with the aim of prospecting for new products and suppliers., showing that the search for competitiveness and profitability It is a priority. By areas of interest, the machinery, equipment and systems They led the demand (55%), followed closely by the raw materials and additives (53,5%). Exhibitors also noted a sharp increase in demand for molds, dies, automation and measurement solutionsThis reflects the highly selective investment cycle the industry is experiencing. Meanwhile, circular economy and recycling They captured the attention of one in four visitors.
Strong penetration in leading companies and international reach Equiplast's ability to attract attendees is evident when analyzing its penetration within the business elite. The trade fair managed to mobilize more than half of the major players in the market: it was attended by 52% of the Top 50 packaging companies By revenue, 46% of the leaders in automotive, 58% in the processing of other plastics, and 52% of the leading recycling companies Spain.
From a geographical perspective, Catalonia led in terms of national origin (68,2%), followed by the Valencian Community, Madrid, Aragon, and the Basque Country. In the area of Capabilities, 10,5% of foreign visitors came mainly from Italy, Portugal and Germany, key markets in the sector's trade and logistics relationships in Europe.
Knowledge, innovation and synergies with Expoquimia The added value of the fair was complemented by the debate space Rethinking Plasticwhich attracted engineers and consultants focused on regulatory and environmental challenges. Furthermore, Equiplast's joint celebration with Expoquimia (the International Meeting of Chemistry and Process Industries) greatly boosted the overall figures, adding 800 exhibitors and 20.794 visitorsThis represents a 10% increase compared to the previous period. The synergies generated between the fields of new materials and industrial transformation were an undeniable commercial success.
The next key event for international investment and business in this sector already has a date: Equiplast will return in May of 2029, again at the Gran Via venue of Fira de Barcelona and thanks to Expoquimia.
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