We all understand this very clearly: the government, business organizations, analysts, and trainers. We must promote the internationalization of Spanish companies.
We have this advantage; there is unanimity when it comes to undertaking this challenge, which is not exactly easy.
All the actors we are referring to are working hard to achieve this goal, each in their own field, each with their own means, but the efforts in this regard are undeniable.
The Spanish government has made commendable efforts to promote the internationalization of Spanish companies. In this regard, the EXPORTA trade fair stands out as a crucial forum that brings together key stakeholders in the export sector. Similarly, in our opinion, the campaign to promote the "SPAIN" brand has been very valuable, offering a guarantee of success in the international arena for Spanish companies that decide to expand into other markets.
To achieve greater profitability from these commendable actions, greater coordination between the central and regional administrations is needed in order to avoid repeating actions and to try to obtain the best international image; more collaboration between trade experts and diplomats would also be desirable.
The CEOE is also taking increasingly important steps to encourage Spanish businesses to expand abroad, and in this regard, it is worth highlighting the numerous trade missions organized to achieve this goal.
However, further research is needed before the launch of these crucial missions.
Both the government and employers' associations must provide more information and further promote the participation of Spanish companies in international tenders and contracts called by the United Nations and the European Union, without ruling out other international organizations, since Spanish businesses are missing out on very good business opportunities.
In any case, the work of internationalizing Spanish companies must be constant, persevering and medium-term; it cannot be improvised, it is not a task that can be accomplished in a few days, and this challenge must be based on a vital pillar that is often not sufficiently taken into account: training.
If we truly want to achieve success in this exciting challenge, we must train those future managers or entrepreneurs who will successfully complete this urgent and necessary challenge.
This is where Business Schools specializing in this field play a decisive role in successfully achieving this priority, difficult and unavoidable objective.
For several years now, Aliter has been committed to a Master program aimed at training young leaders who, with their drive and training, can achieve this goal.
Precisely for this reason, we were pioneers in reconciling International Relations and Foreign Trade, promoting the study of foreign languages, and providing a humanistic education that encompasses public speaking, protocol, the globalization of the economy, etc.
We must put an end to those prejudices that have weighed like a stone on the collective subconscious of the Spanish people and which López-Ibor masterfully captured in his book "The Inferiority Complex of the Spanish." We have to eliminate this burden: we have initiative and ideas, we just need to carry them out with enthusiasm and hope, but it is everyone's task and the responsibility and mission of society as a whole.
Without proper training, we will never achieve this. We must eradicate the shortcomings of Spanish managers: their poor command of foreign languages and their reluctance to relocate. As Julián Marías said in his memoirs, "I will do my part."
Any questions about this news?
Talk to Coexia, the AI of the foreign trade
International business service providers
Demos Global Group
Demos Global Group is a consultancy specializing in strategic and operational advice for business expansion.read more...
VSI Consulting
VSI Consulting is a leading international trade and digital marketing consultancy.read more...
Gedeth Network
Gedeth Network is an international business consulting firm specializing in business development.read more...
UR Global
UR Global is a consulting firm specializing in the internationalization of companies with a physical presence.read more...
Red Carpet
Red Carpet is a recognized consultancy firm specializing in internationalization to Nordic countries.read more...
