Artificial Intelligence and Optimization of Logistics and Transportation Operations and Resources

 

 

The day will address the Impact of Artificial Intelligence and Generative AI in the supply chain, analyzing its potential in route optimization and logistics operations management. In addition, key regulations such as ISO42001:2023 and the European AI Regulation, as well as success stories and studies which show the transformation of logistics and transport through technological innovation.

 

 

GENERAL TERMS AND CONDITIONS:

 

9:00 – Accreditations

 

9:30 – Institutional Opening

• Santiago Garcia-Milà, Deputy General Manager of Strategy, Business Development and Innovation of the Port de Barcelona
• Alex Herrero, Key Account Manager SITL Iberia in Meridiana
• Ramon Garcia, General Manager of the Spanish Logistics Center

 

9:45 – Presentation of the study “The Impact of Artificial and Generative Intelligence on the Supply Chain”

• José Buch, Strategy Partner, expert in Supply Chain and Operations management, Accenture
• Ramon Garcia, General Manager of the Spanish Logistics Center

 

10:15 – Case Study: Application of Artificial Intelligence in Network Design and Optimization of Transport Routes

• Natalia Entrala, Supply Chain consultant, Accenture
• Ignacio Brottier, consultant in Artificial Intelligence, Accenture

 

10:40 – ISO42001:2023 and the European AI Regulation. How to approach Artificial Intelligence projects

• Alejandro Negro, advisor on Intellectual Property, Industrial Property and Data Protection, Cuatrecasas

 

11:10 – Presentation of the study “The Big Book of Supply Chain. An activity in motion”

• Gisèle Muñoz, Director of Innovation and Development and delegate in Barcelona of the Spanish Logistics Center
• Ángel de la Cuadra, BDM – Head HR 5.0 Competency Center, Experience

 

11:40 – Coffee break

 

12:15 – “Revolutionizing Logistics: The Transformative Power of Artificial Intelligence”

• Laia Garriga Mas, Technology Transfer Manager, Applied Artificial Intelligence Unit, EURECAT

 

12:35 – Success Story Finalist for the CEL Award for Logistics Excellence: “AI Logistics – The Artificial Intelligence Revolution” – PENDING CONFIRMATION

• Daniel Guisado, CIO and CSO, Wurth Spain

 

13:00 – Round table “Challenges of AI in logistics operations and resources: cases and main barriers”

• Moderated by: Carolina Ciprés, Research Director, ZLC
• Andreu Araque, CEO and co-founder, Hedyla
• Fernando Fandiño Oliver, Head of Regional Office & Sales Director, Mobile Industrial Robots, Western, Southern Europe & MEA, MIR Robots
• Carles Rúa, Head of Innovation and Strategy, Port de Barcelona
• Elisabet Alsina Fletas, Operation Management Inhouse, SEAT

 

13:50 – End of Day

 

• Alex Herrero, Key Account Manager SITL Iberia in Meridiana
• Gisèle Muñoz, delegate in Barcelona and director of Innovation and Development of the Spanish Logistics Center

 

Date: Wednesday, February 12, 2025

Time: 09: 00h

Location: Service Center Building / Av. Ports d' Europa, 100 / Auditorium – Floor M / Barcelona

 

Registration