Bilateral Relations between Spain and the U.S.
Manrique Blen, an executive at Auxadi's Miami hub, has been appointed to the Board of Directors of the Spain-US Chamber of Commerce in Florida. His appointment for the 2026-2029 term aims to strengthen business ties between the two markets.
Company Help continues to strengthen its role as a key player in the foreign trade and bilateral business relations between Spain and the United States. This commitment has recently been strengthened by the appointment of Manrique Blen, Head of BD/AM of the hub from Miami of the company, as a new member of the Board of Directors of the Spain-US Chamber of Commerce in Florida.
The appointment, confirmed by the Spanish entity based in Miami, places Blen in a select group of 20 professionals who will lead this strategic body during the 2026-2029 period.
This appointment underscores the firm's strong commitment to the state of Florida. Through Blen, a Costa Rican executive with one of the most solid track records within the organization, Auxadi aims to strengthen the city of Miami as a logistics and corporate hub unavoidable between the United States, Latin America and the European market.
Upon the official announcement of his appointment, Manrique Blen wanted to highlight the international synergies that arise from this cooperation: "The best projects are built on successful ecosystems. That's why the connection between Miami and Spain is so valuable, because it unites models whose result is greater than the sum of its parts.".
A DNA linked to internationalization and investment
Auxadi's founding roots are intrinsically linked to transatlantic investment flows. The company was founded in 1979 by Víctor M. Salamanca and Emilio Llamas specifically to serve the American multinationals arriving in Spain through Madrid. After starting their great internationalization process In 2012, the brand crossed the ocean to establish itself in The US for the first time in 2019Its current mission is clear: to provide comprehensive support to the chief financial officers (CFOs) of North American companies in their expansion into LATAM, Spain and the rest of Europeas well as guiding European corporations in their American landing.
This strategy took a leap forward last 2025 with the opening of a new office in Miami, which operates as a hub main one alongside Madrid's. That same year, the city hosted the first edition of the 'LATAM Days Miami', a meeting supported by the Spain-US Chamber of Commerce to stimulate the flow of North American capital to Latin America.
Following this roadmap, this 2026 has marked the debut of the format 'BizzBreakfast', a series of working breakfasts launched from Miami to discuss the challenges of the international expantionTo date, these meetings have analyzed key sectors such as energy in Latin America and high-potential markets such as Peru.
Manrique Blen's leadership has been fundamental in boosting the local economy and advising Spanish companies looking to operate in the US market. Furthermore, his deep expertise in the financial ecosystem has led to the promotion of trade between the US and Latin America, knowledge that has been reflected in white papers reference points for the sector, such as 'Back Office Nearshoring' y 'Fintech', focused on the most attractive market niches in the region.
| Appointment Details | Key information |
|---|---|
| Executive | Manrique Blen (Head of BD/AM, Auxadi) |
| Institution | Spain-U.S. Chamber of Commerce in Florida |
| Role | Member of the Board of Directors |
| Term of Office | 2026 - 2029 |
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