Azerbaijan is boosting its internationalization agenda with a strong focus on Chinese markets and investment forums.

International Business

The promotion agency AZPROMO has revealed intense activity during the second quarter of 2026, focused on connecting its business network with key trade fairs in China and Russia, and on positioning Baku as a benchmark center for international investment through events such as the IsDB Private Sector Forum.

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The Export and Investment Promotion Agency of Azerbaiyán, AZPROMO[Country name] has deployed a significant agenda of activities over the past few months, demonstrating a clear strategy to strengthen the trade ties of its business sector with strategic markets and consolidate the country as a business hub in the region. This activity has focused on promoting investment forums in [location missing]. Bakú and in the call for high-level international trade fairs.

Bakú, epicenter of international investment and business

During June 2026, the Azerbaijani capital became a key meeting point for the private sector with the celebration of the 14th Private Sector Forum of the Group IsDB (Islamic Development Bank). According to information published by AZPROMOThe event featured a pavilion dedicated to Azerbaiyánshowcasing the country's capabilities and opportunities to an international audience. Simultaneously, events were organized in Bakú el Investment Outlook Forum, within the framework of the Group's annual meetings IsDB, reinforcing the country's image as an attractive destination for foreign capital.

Strategic focus on the markets of China y Rusia

The internationalization strategy promoted by AZPROMO It shows a marked interest in the Asian giants. The agency has actively invited its businesspeople to participate in two of the most important events on the Chinese business calendar: the International Fair of China for Trade in Services and 9th International Import Exhibition China 2026 (CIIE 2026)These calls underscore the objective of facilitating access for Azerbaijani products and services to the Chinese market.

Furthermore, the Russian market remains a relevant target, as demonstrated by the invitation extended in May to local businesses to participate in the trade fair. "Worldfood Moscow 2026", one of the leading events for the food and beverage sector in Europa from the east.

Initiatives to promote entrepreneurship and bilateral relations

Beyond trade missions and participation in fairs, the agenda of AZPROMO At the beginning of the year, it also included initiatives to strengthen the local business ecosystem. The call for entries for the prestigious award is a highlight. «EY Entrepreneur Of The Year«This recognition boosts the visibility and prestige of the country's entrepreneurs. In the area of ​​bilateral relations, the agency also reported a meeting with an Italian delegation, highlighting the continued strengthening of trade ties with key European partners.

Date (2026)	Key Event / Milestone	Geographic / Sectoral Focus
20 June	Results of the 14th Private Sector Forum IsDB	Azerbaiyán (Investment)
19 June	Call for entries for the International Fair of China for Trade in Services	China (Services)
17 June	Call for applications for the 9th China International Import Expo (CIIE)	China (Import)
16 June	Investment Outlook Forum Bakú	Azerbaiyán (Investment)
May 19th	Call for applications for “Worldfood Moscow 2026"	Rusia (Feeding)
January 14	Meeting with Italian delegation	Italia (Bilateral Relations)