INTERNATIONALIZATION AND OPENING OF ASIAN MARKETS
A new institutional and business conference will introduce companies from the Valencian Community to the economic, logistical, and regulatory context of South Korea. The event, which will feature the participation of the Spanish ambassador to the Asian country and leading experts in foreign trade, aims to facilitate strategic decision-making for companies looking to the Asia-Pacific region for their international expansion.
Businesses in the Valencian Community have another crucial opportunity to engage in internationalization . Focusing on the dynamic Asian markets, a strategic conference has been organized with the primary objective of "providing Valencian companies with an up-to-date overview of the economic, commercial, and institutional landscape of the Republic of Korea ," as well as conducting an in-depth analysis of the current state of bilateral economic relations.
This forum is specifically designed for regional companies interested in exporting their products and strengthening their international presence . During the session, attendees will gain firsthand insight into real investment opportunities, business challenges, and the regulatory framework of a market as demanding and competitive as South Korea.
A program designed for international success
The day will begin at 12:15 pm with the registration of attendees, followed at 12:30 pm by the official institutional welcome. This opening will be delivered by José Vicente Morata , President of the Valencia Chamber of Commerce , and His Excellency Mr. Julio Herraiz España , Ambassador of Spain to the Republic of Korea. Then, at 12:40 pm, the Ambassador himself will give a special address detailing the current situation and business climate in the region.
The technical and strategic market analysis will take over at 13:10 with the presentation by Luz Martínez , director of the International Area of the Valencia Chamber of Commerce , who will explain the Keys to the economic environment and Business Opportunities in South Korea.
International banking operations , a critical factor for foreign trade , will be addressed at 13:20 p.m. by CaixaBank experts via a videoconference in English, where they will answer questions about collections, payments, and financial guarantees in the Asian country. Immediately afterward, at 13:30 p.m., the supply chain will take center stage with Jorge Alonso , CEO of Grupo Alonso , who will give a talk entitled "Logistics and Operations in South Korea: Keys to Successful Exporting ."
To provide a practical and real-world experience-based perspective, at 13:40 p.m. the success story of the Valencian company Viccarbe Habitat SL will be presented . This business testimony will be presented by Joaquín Hueso , APAC – ME Sales Director, and Ester López , Global Customer & Market Relations Manager of the company.
Finally, the event will conclude at 13:50 p.m. with an open discussion and the subsequent institutional closing, which will be led by Jordi Colgan , Director General of Economic Diplomacy of the Ministry of Foreign Affairs, European Union and Cooperation , putting the finishing touch on a vital day for Valencian international business .
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