COFIDES finances PARIS/64's strategic leap with its first own store in New York

 

The Spanish company PARÍS/64 has made the necessary investments to open its first store in New York after receiving a loan of 250.000 euros from COFIDES through the fund FONPYMEThis investment boosts the brand's competitiveness in Estados Unidos, reinforcing its artisanal and sustainable manufacturing model.

 

Financial boost for consolidation in the United States

 

The development finance institution COFIDES has formalized strategic support for the international expansion of PARÍS/64Through a loan of 250.000 Euros charged to Fund for Investment Operations Abroad for Small and Medium Enterprises (FONPYME), the firm has been able to carry out the necessary investments for the opening and conditioning of its new point of sale in the American metropolis.

 

This operation represents a decisive milestone for the Aragonese company, allowing it to establish a direct physical presence in one of the most demanding and competitive markets in the global retail sector. The commitment to Nueva York It aligns with the company's roadmap to scale its offering "silent luxury" internationally.

 

 

Investment Concept	Operation Details
Financing entity	COFIDES / FONPYME
Loan Amount	250.000 Euros
Destination of Funds	Opening and conditioning of a store in Nueva York
Year the Company Was Founded	2019
Current Template	74 employees

 

Social impact and local production in deindustrialized Spain

 

Beyond the external projection, PARÍS/64 It stands out for its integrated production model that prioritizes territorial impact. In 2024, the brand opened its own factory in the Aranda region (Zaragoza), an area vulnerable to deindustrialization and the risk of depopulation. This plant employs mostly women, promoting inclusive employment and revitalizing the handbag craftsmanship through collaboration with local workshops.

 

Miguel Ángel Ladero, Investment Director of COFIDES, has highlighted the importance of this business profile: The internationalization of SMEs that combine quality, design, and a strong commitment to employment is essential for the competitiveness of our economy. With this transaction, we are also supporting a project that promotes Spanish talent and incorporates a clear social impact component into its business model..

 

On the trajectory of PARIS/64

 

Since his birth in Zaragoza five years ago, PARÍS/64 has positioned itself in the segment of the high craftsmanship with an offering that balances design, craftsmanship, and accessible prices. The company, which currently has 74 employees, has diversified its catalog to include:

 

• High-end handbags.
• Lines of handcrafted footwear.
• Clothing and accessories collections.
• Hybrid sales channel (Physical Retail and Online).

 

Key points and frequently asked questions about the expansion of PARIS/64

 

What is the objective of COFIDES' funding for PARIS/64?

The loan of 250.000 euros is primarily intended to cover the opening and fitting-out costs of the brand's first company-owned store in Nueva York, facilitating its implementation in Estados Unidos.

 

How does the company contribute to rural development in Spain?

The company operates its own factory in the region of Aranda (Zaragoza), where it generates employment mostly for women in an area affected by deindustrialization, thus supporting the local economy and the artisan tradition.

 

What is the business model of PARIS/64?

It is based on the concept of silent luxuryoffering high-quality handcrafted products made in España at affordable prices, with a strong presence both in physical stores and in e-commerce.