Equivalenza to open in Reunion Island

A minimum of 5 openings are planned

In France, its network of franchised stores now has 22 open stores.


[Img # 8039]Equivalenza continues betting on its international expantion signing new agreements that allow it to open stores around the world. On this occasion, the brand has signed the delegation for its expansion in Reunion Island.

 

Mickaël Cassam-Chenaï is the new Equivalenza representative on the French island, where he will lead an expansion process that includes a minimum of five openings. The first of these will take place in December this year in the city of Le Tampon.

 

Cassam-Chenaï holds a degree in Commerce from the Institute Supérieur de Gestion, and specializes in control of financial management and controlHe has developed his professional career in Europe, working with renowned companies in the sports and automobile sectors. He is also a fashion entrepreneur, with several women's fashion stores in France.

 

Equivalenza, specialized in own creations of high perfumery at affordable prices, has been experiencing strong expansion since its inception in 2011, reaching over 600 stores. In France, its network of franchised stores already has 22 stores open.

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