Exploring Morocco: Keys to investing and growing in Africa from the Valencian Community

Bilateral Relations between Spain and Morocco

The Valencian Community Business Confederation and other key organizations are hosting a meeting on June 22nd in Valencia to analyze investment opportunities in Morocco. The event aims to position the country as a strategic platform for Spanish companies to access the African market.


The Valencian employers' association, in a strategic alliance with foreign trade promotion institutions, has convened a high-level business meeting on June 22nd in ValenciaThe objective is to analyze the key factors for investment and growth in Marruecospositioning the Maghreb country as a preferred access platform for Spanish businesses to the African continent.

The day, titled "Exploring MarruecosKeys to investing and growing in África from the Comunitat Valenciana»It is emerging as a key forum for executives and internationalization managers seeking to expand their operations in one of the region's most dynamic economies.

Marruecos as a strategic hub for investment

According to the event organizers, Marruecos It has established itself as a strategic destination for foreign investment due to a combination of key factors. geographical proximity a España and the UE, Together with the current trade agreementsIt offers a framework of legal security and tariff advantages. Added to this is the dynamism of its specialized industrial zones, which act as a powerful magnet for international capital seeking a base of operations to access the African market.

An institutional alliance to promote bilateral business

The organization of the event is the result of a top-tier public-private collaboration. The initiative is led by the Confederación Empresarial de la Comunitat Valenciana (CEV), Together with Consejo de Cámaras de la Comunitat Valenciana and the Instituto Valenciano de la Competitividad Empresarial (IVACE+i)On the bilateral side, the Consejo Económico Marruecos-España (CEMAES) It plays a fundamental role, guaranteeing a direct connection with the Moroccan business ecosystem.

Details of the Business Meeting Valencia Marruecos
Concept Information
Event Exploring MarruecosKeys to investing and growing in África
Date Monday, June 22, 2026
Place Hall Miguel Burdeos, C/ Hernán Cortés, 4, Valencia
Opening hours 9:00 h - 17:00 h
Organized by CEV, Council of Chambers of Commerce of the Valencian Community, IVACE+i, CEMAES and other entities
Access Free, registration required (limited places)

Program focused on practical value for managers

The day's program is designed to provide tangible value to attendees. The opening session will feature institutional representatives from the governments of España y MarruecosThis underscores the strategic importance of the meeting. Subsequently, the Moroccan investment promotion agency, AMDIEHe will offer a technical presentation on the advantages that the country offers as a platform for foreign investment.

One of the most anticipated points will be the round table with testimonials from Valencian companies that already operate successfully in Marruecosproviding a practical and realistic perspective on the challenges and opportunities. The event will culminate with a luncheon. networking and a session of sector-specific B2B meetingsdesigned to facilitate the creation of direct business alliances.

Key points and frequently asked questions about investing in Marruecos from the Comunitat Valenciana

Why Marruecos Is it a priority market for Valencian companies?

For the Valencian company, Marruecos It not only represents an expanding market in itself, but also a logistical and production platform for tariff-free access to markets of África, Europa y AméricaThanks to its free trade agreements, its stability and commitment to sectors such as automotive, renewable energy, and agri-food make it a strategic partner.

What kind of institutional support does this meeting offer to managers?

The meeting provides direct access to key institutions supporting internationalization, such as IVACE+i o CEMAES, and Moroccan government agencies. Furthermore, it facilitates contact with companies that have already completed the implementation process, allowing for learning based on real-world experiences and the resolution of doubts about practical, regulatory, and operational aspects.

What are the main challenges and how will they be addressed at the event?

The main challenges for a Spanish investor typically revolve around understanding the local regulatory framework, cultural differences in business, and logistics management. The event program directly addresses these issues through technical presentations and, above all, through testimonials from established Spanish companies, who will share their strategies for overcoming these initial barriers.

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