El Instituto de Promoción Exterior de Castilla-La Mancha (IPEX) has begun its third trade mission in Saudi Arabia from 2022, which will run from September 22 to 26 in the cities of Riyadh and DammanOn this occasion, the mission is aimed at consumer goods, services and hotel contract companies, and includes the participation of six companies from sectors such as furniture, footwear, lighting and fire protection systems.
This is the second trade mission direct in the country since September 2022, and follows a reverse mission organized in 2023, in which prestigious Saudi architects and hotel decorators visited Castilla-La Mancha to learn about the regional offer of high-end decoration products and construction materials.
Saudi Arabia, with more than 32 million inhabitants, has become a strategic market for Spanish exports, which reached 2.965 million euros in 2022, 55% more than the previous year. The plan The Kingdom's "Vision 2030", which includes large-scale projects such as Neom, Qiddiya and the Red Sea Project, offers great opportunities for the contract sector, especially for companies with experience in the hotel, office and residential projects.
The trade mission, organized in collaboration with an internationalization consultancy based in Dubai, reinforces the promotion plan of the IPEX by 2024, which seeks to consolidate the presence of companies from Castilla-La Mancha in key markets in the Middle East.
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