Ivace+i Internacional strengthens business decision-making with new market and competition analysis tools

 

Ivace+i Internacional, an organization attached to the Conselleria de Industria, Turismo, Innovación y Comercio, has activated a series of business intelligence programs designed for companies in the Comunitat Valenciana. This initiative seeks to provide high value-added information to optimize decision-making in internationalization strategies within a volatile global economic environment.

 

Under the direction of the councilor Marián CanoThe public entity is focusing on the need to filter and qualify data in a context of information overload. As it has highlighted Mónica Payá, Director General of Entrepreneurship and Internationalization, the objective is “to provide information that adds value to companies”allowing them to maintain their commitment to foreign markets with greater security and strategic precision.

 

Data tools for external expansion

 

To strengthen support for internationalization, Ivace+i Internacional It has structured its business intelligence offering around three main pillars: competitive analysis, selection of priority markets, and the study of global trends. These services complement the entity's traditional promotional activities and personalized services.

 

Monitoring with 'Analyze your competition'

 

The program Analiza tu competencia It is designed to provide a detailed overview of export operations carried out by third parties. By completing a form, companies can request reports on specific competitors.

 

The data, extracted from the database Trade AtlasThey are based on customs import and export declarations. Ivace+i Internacional delivers to the user lists in Excel format that include:

• Export operations of foreign competitors.
• Transactions by Spanish competitors (excluding those of the Comunitat Valenciana).
• Customer lists and details of transactions carried out.

 

Strategic selection with 'Find your market'

 

On the other hand, the tool Find your market It allows companies to identify, interactively and visually, the most suitable destinations for each product. Through the tool's official website, companies fill out a form and receive a quick analysis with the ten priority markets tailored to their characteristics.

 

This system is based on objective indicators and up-to-date data. Once the report is obtained, the company can activate the customized services of Ivace+i to receive specific advice on how to approach these opportunity markets.

 

Global trends in 'Market Insights'

 

Finally, the section Market Insights It offers a macroeconomic and sectoral overview, using the global platform as its primary source. StatistaThis service provides charts and infographics on the most relevant trends in international markets, facilitating a quick understanding of the global scenario.

 

Program	Principal function	Data source	Delivery Format
Analiza tu competencia	Monitoring competitor exports and customer list	Trade Atlas (Customs)	Excel Lists
Find your market	Identification of the 10 priority markets by product	Updated objective indicators	Interactive/Visual Report
Market Insights	Overview of global trends and statistics	Statista	Graphics and infographics

 

Key points and frequently asked questions about Business Intelligence at Ivace+i

 

What types of competitors can be analyzed with the program? Ivace+i?
The program Analiza tu competencia It allows obtaining data on export operations of competing companies, both foreign and Spanish. However, companies based within the Comunitat Valenciana.

How does the 'Find your market' market selection work?

It's a digital tool where the company fills out a simple form. Based on objective indicators and product and company characteristics, the system generates a visual report with the ten priority international markets for its expansion strategy.

What is the source of information for trend analysis?
The service Market Insights It primarily uses the global statistics platform Statista to create charts and infographics that summarize key trends in international markets.