Madridjoya 2026: its 75th edition consolidates its position as an international hub for the jewelry and watch business

Jewelry and Watchmaking Sector

The 75th edition of Madridjoya, organized by IFEMA MADRID from September 24 to 27, will bring together more than 130 national and international companies. The event positions itself as the leading showcase for the Iberian market, with a focus on business, innovation, and industry trends.


La 75 edition of MadridjoyaThe International Urban and Trend Jewelry and Watch Fair will be held from September 24 to 27, 2026. Organized by IFEMA MADRIDThe commemorative event already has the confirmation of more than 130 national and international firms in an exhibition space that will exceed 4.000 square meters, consolidating itself as the benchmark event for business, innovation and trends in the sector in the Iberian market.

A specialized showcase for the Iberian business

This commemorative edition of Madridjoya It will bring together a highly specialized offering ranging from fine gold and silver jewelry to watches, including precious stones, pearls, cases, machinery, and auxiliary services for the industry. The aim, according to the organizers, is to solidify its role as the leading professional showcase in southern Spain. Europa.

Within the grounds, the Jewelry Plaza It will be allocated to the highest value-added proposals, with the participation of renowned companies such as Sucesores de Simón Franco, Bustinza, Diamantes Javier García, Tagor, Talleres Victoria, Martínez Priego y AlpiOrInternationally, the Italian stands out in this space Generoso Gioielli and the Turkish one Zen Diamond.

The silver jewelry segment will also play a leading role with the presence of established firms in the Spanish market such as Lineargent, Salvatore, Liska, Luxenter, Victoria Cruz, Sikno y Vicente Manzano. For its part, Time Square It will be the epicenter of the watchmaking universe, where professional visitors can discover the latest offerings from brands such as Marea, Movado, Aviador y Neckmarine, among other specialized proposals for distributors and retailers.

Key facts about Madridjoya 2026
Concept Detail
Event 75ª edition of Madridjoya
Organiser IFEMA MADRID
Dates 24 of the septiembre 27 of 2026
Confirmed exhibitors More than 130 national and international firms
Exhibition space More than 4.000 m²

Strong international presence and sectoral synergies

The international dimension of Madridjoya It will continue to be one of its key strategic assets. The fair will feature companies from Italia, Austria, Turquía, Polonia, Bélgica, México, Colombia, Portugal y Alemania...among other markets. Firms such as Boltenstern (Austria), Generoso Gioielli 1970, Dotea o Gemme d’Oriente (Italia) reinforce the global profile of the event, which is attracting growing interest from new markets, including those of Latinoamérica.

The Minis Area It will once again be a meeting point for creativity and design, offering a space dedicated to designer jewelry, artisan workshops, and emerging brands that bring new perspectives and enrich the diversity of the offerings. The simultaneous celebration with BisutexThe International Jewelry and Accessories Show will generate important synergies between both sectors, offering buyers a 360-degree commercial experience.

Key points and frequently asked questions about Madridjoya 2026

What business opportunities does Madridjoya 2026 offer to Spanish companies?

For Spanish companies, Madridjoya It represents a key platform for presenting their collections to a professional and qualified audience, both nationally and internationally. It is an opportunity to strengthen business relationships with distributors, access new points of sale, and analyze the trends that will define the next season, thus optimizing their production and export strategies.

Why is this 75th edition relevant to the international market?

The commemorative edition reinforces the prestige of Madridjoya as a business hub in the south of EuropaThe growing participation of firms from Europa, Turquía y Latinoamérica This makes it a strategic gateway to the Iberian market and a meeting point for establishing commercial alliances with buyers from various regions, who value the combination of tradition, design and innovation in the offer.

What synergies can be leveraged by holding the event alongside Bisutex?

The joint celebration with Bisutex It allows industry professionals (importers, distributors, and retailers) to optimize their visit and gain a comprehensive overview of the fashion accessories market. A buyer interested in jewelry can discover new opportunities in high-end costume jewelry and vice versa, facilitating the diversification of their offerings and the identification of complementary trends in a single business trip.

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