The Sevillian company that gives height to men
In Spain, Masaltos.com sells 35% of its production in Spain and 65% abroad.
Masaltos.com is the Sevillian company that gives height to men through its shoes in a discreet way. With a conventional shoe appearance, Masaltos.com offers a product that increases height by 7 centimeters.
This Andalusian company was founded in 1993 selling shoes by mail order and a year later began selling online, "being in Spain "It was very incipient, but it brought us a lot of joy," he told us. Antonio Fagundo, general director of the company. Through creating their website, their international journey began since it was in 1996 when they received the first order for Denmark.
En Spain, Masaltos.com sells 35% of its production in Spain and 65% abroad, "that's two-thirds that go outside our borders where, due to proximity, we have Central European markets, but we have a lot of strength in countries like United States, Russia, Türkiye and Japan "For the past two years, we've partnered with a very strong Japanese distributor. Ideally, in a country where we know nothing, we should have a local partner," he stated. Fagundo.
Masaltos.comSince its inception, it has been growing between 12 and 14%, "we have a plan in international markets, we base our internationalization through the Internet with advertising, positioning or social networks," he highlighted.
The target markets for the company are in Asia y Middle East, «enter into Asia through China "We believe it's an economic powerhouse, especially in e-commerce and in the Middle East, because although we've only made a few inroads, we've noticed a huge demand for our products," he explained. Fagundo who ended their interview by saying that they also plan to sponsor sporting events.
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