Wine Sector
The Board of Directors of Fira de Barcelona has appointed Raquel Pérez Cuevas, current president of the Rioja DOCa, as the new president of the Organizing Committee of Barcelona Wine Week 2027. Pérez succeeds Javier Pagés with the aim of consolidating the event as the main international platform for quality Spanish wine.
The Board of Directors of Fira de Barcelona He has appointed Raquel Pérez Cuevas, current president of the Consejo Regulador de la Denominación de Origen Calificada (DOCa) Rioja, as the new president of the Organizing Committee of Barcelona Wine Week (BWW) 2027. This strategic appointment seeks to reinforce the projection of the show as the main showcase for quality Spanish wine in global markets.
A new leadership for the internationalization of Spanish wine
Raquel Pérez, the first woman to preside over the DOCa Rioja In its one hundred years of history, it brings a solid and extensive track record to the wine industry. An agricultural engineer and graduate in Oenology, she is also the CEO of Bodegas Ontañon, family-owned. His leadership profile is complemented by his chairmanship of Esencia Rioja, one of the main winery associations of the Designation of Origin, and of the Organización Interprofesional del Vino de Rioja (OIPVR).
Pérez takes over from Javier Pagés, former president of the DO Cava, who has been at the helm of the event since its creation in 2019. In her new role, the president faces the challenge of consolidating its leadership. Barcelona Wine Week and to address the sector's key challenges, such as the stimulation of the domestic market and the recovery of the prominence of Spanish production outdoors.
In his initial statements, Raquel Pérez He stated that "it is a great honor to continue promoting a fair that supports the development of the Spanish wine sector, promoting its offerings in national and international markets and strengthening business, expansion and innovation opportunities for participating wineries."
Barcelona Wine Week 2027: Figures and global reach
Since its launch, Barcelona Wine Week It has positioned itself as a key business space for the sector. The seventh edition, which will be held from 8 to the 10 of February of 2027 in pavilions 1 and 2 of the venue Montjuïc de Fira de BarcelonaThe event is expected to bring together more than 1.300 exhibiting companies and nearly 26.000 professionals. The high level of international participation, estimated at 20% of attendees from 73 countries, confirms the fair's ability to connect wineries with the most important markets for quality Spanish wine.
| Concept | Figure |
|---|---|
| Exhibiting companies | More than |
| DOs and quality seals | 90 |
| Assistant professionals | Approximately 26.000 |
| International attendees | 20% of the total (from 73 countries) |
Head of the Organizing Committee, Pérez will collaborate with key institutions for the sector's foreign business, such as the Federación Española del Vino (FEV), the Ministerio de Agricultura, Pesca y Alimentación (MAP), ICEX España Exportación e Inversiones, the Conferencia Española de Consejos Reguladores Vitivinícolas (CECRV), the Asociación Vinícola Catalana (AVC) and the financial entity Cajamar.
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