SanLucar, the renowned premium brand of fresh fruits and vegetables, has been awarded the prestigious Global Brand Award 2024 in the category of «Exceptional Brand Reputation in Fresh Produce«.
The founder of SanLucar, Stephan Rötzer, expressed his satisfaction with the award, stating: “Receiving this award is a great honour for us. This recognition underlines our excellence in various areas: from the quality of our products and our innovations, to our successful growth strategies. marketing, as well as the solid relationship we maintain with our clients.”
This recognition reaffirms SanLucar's trajectory as a benchmark in the fresh produce sector, highlighting its commitment to international growth, sustainability and innovation.
Since its creation in 1993, SanLucar has been characterized by its commitment to quality, innovation and respect for nature. The company's CEO, Armin Rehberg, highlighted the importance of the award in the international context“Our expansion strategies have been successfully executed so far, and this recognition represents both a validation of our achievements and a motivation to continue improving.”
El Global Brand Award reinforces SanLucar's positioning as a trusted brand in the food industry, an achievement that was also highlighted by Nuria Pizan, Creative and Brand Director: “We have established ourselves as a trusted brand. This award is a testament to the excellent work of everyone at SanLucar. By working closely with retailers and continually coming up with innovative ideas, we have managed to capture the attention of new consumer groups.”
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