Senior Managers Summit 2025. The challenges of new leadership and innovation in the future of business management

 

La sustainability, digitalization, innovation and leadership In recent years, inspirational topics have gone from being a desirable topic for companies and their managers to becoming the most strategic areas for the future of organizations and essential keys to their transformation, competitiveness, and survival in a context of great uncertainty and paradigm shifts that are occurring at an exponential rate.

 

Furthermore, innovation is an important component of a company's growth and success today. Therefore, fostering innovation in organizations should be a top priority. Unfortunately, most companies face internal challenges that hinder it, such as a lack of an innovation culture, underpowered innovation teams, a lack of innovation strategies, resistance to change, and so on.

 

This meeting will feature interesting interviews with experts conducted by the directors of the ESIC Senior Management Programs (SMP), high-impact programs that transform the way we approach the challenges of leadership and business management.

 

AGENDA

 

9.00:XNUMX a.m. Reception and registration of attendees.

 

9.30:XNUMX a.m. Opening and presentation of the day.
Enrique Benayas, Director of ESIC Corporate Education.

 

9.45:XNUMX a.m. The impact of sustainability on businesses.
    Monica Zai. People Director at The HEINEKEN Company.

 

10.00:XNUMX a.m. Pablo García, professor of the Senior Management Program in Sustainability and Senior Manager of EGS at FORÉTICA, interviews Mónica.

 

10.15:XNUMX a.m. The culture of innovation as a driver of business development.
Ana Redondo, Head of Marketing at Grupo Lar.

 

10.30:XNUMX a.m. Fabián Pedrero, dtor. from the Senior Management Program Innovation, interview with Ana.

 

11.00:XNUMX a.m. How technology and AI are transforming business.

 

11.15:XNUMX a.m. Fernando Rodriguez Alemany, dtor. from the Senior Management Program Tech & Digital Business, interview with David.

 

10.45:XNUMX a.m. Leadership in Challenging Times: Inspiring Technology Teams.

 

11.30:XNUMX a.m. François Perez Ayrault, director of the Senior Management Program Team Leadership, interviews Adriá.

 

11.45:XNUMX a.m. Closing and coffee-networking session.  
A new event organized by ESIC, the leading university in Marketing and Sales, Management, and Digital Business in Spain.

 

Date: May 21, 2025 

Time: from 09:30 to 11:30

Venue: Agora Room.

Juan XXIII Campus. ESIC Business School. (Juan XXIII Avenue, 12, Pozuelo de Alarcón)
 

 

Registration: