Strategic boost to business growth and capital raising
In a context marked by technological acceleration, the Consejo Andaluz de Cámaras de Comercio has celebrated in the Fundación MAS de Sevilla the day “WOMENTECH LEAP. Leadership and investment for SMEs”This meeting brought together professionals and managers with the aim of defining the keys to the growth of small and medium-sized enterprises through digital transformation and the improvement of its strategic positioning to attract international and national investment.
The day has been structured around three fundamental axes: the leadership, the digitalization and financial preparationAccording to the presentations, current competitiveness depends not only on seeking external financing, but also on prior work to strengthen the business model and the scalability capacity of organizations.
The rise of female entrepreneurship and innovation
Mercedes León, managing director of Consejo Andaluz de CámarasDuring her speech, she highlighted the dynamism of the sector: “A growth of up to 8% in female entrepreneurship has been observed in 2024, according to the latest report GEMNot only are we undertaking more ventures, but we are also doing so with a strong focus on the innovationThat is why, from the Andalusian Council, we have organized this meeting to promote that talent and support SMEs in their growth.”
For its part, Luis Miguel Pons, director of Fundación MASHe emphasized the organization's commitment to the Sustainable Development Goals (SDG), linking gender equality with regional economic progress.
Keys to leadership in the digital economy
The main presentation, entitled “Women’s Leadership in the Digital Economy”, was taught by Gádor EspinosaCEO Portocarrero TendersThe expert emphasized that innovation and technology must be integrated across all decision-making processes. “Sales are the common solution for all companies, and there is a great opportunity for growth through…” public market“especially in areas of innovation,” he stated Espinosa.
The following are the most relevant data highlighted during the meeting regarding the entrepreneurial ecosystem and the objectives of the day:
| Indicator / Concept | Detail / Data |
|---|---|
| Growth of female entrepreneurship (2024) | 8% (according to report) GEM) |
| Framework Programme | Pyme Digital (Cámara de España) |
| Finance | Fondo Europeo de Desarrollo Regional (FEDER) |
| Event location | Fundación MAS, Sevilla |
Investment Strategies: The Exponential Leap
One of the high points was the Panel Inverter “The Exponential Leap: Design Your SME for Investors”, moderated by Blanca Gómez (Sevilla TechParkThe debate included top-level experts such as Macarena González (Axon Partners Group), Ana Molina (Odders Lab) and Jerónimo Béjar (EONIQ Fund).
The findings for improving access to capital included:
- Definition of a clear growth strategy scalable.
- Reinforcement of the value proposal differentiating factor in the global market.
- Adopting disruptive technologies as a pillar of competitiveness.
- Promotion of networking for the generation of strategic alliances.
This initiative is part of the Digital SME Program from the Cámara de España, co-financed by the fund FEDER, reaffirming the commitment of the institutions to the development of the business fabric in Andalucía.
Key points and frequently asked questions about WOMENTECH LEAP
What is the main objective of the WOMENTECH LEAP event?
The aim is to prepare Andalusian SMEs for growth and attracting investment, focusing on female leadership, digitalization and the optimization of business models.
What data supports the rise of female leadership in the sector?
According to the report GEM mentioned by the Consejo Andaluz de CámarasFemale entrepreneurship has experienced an 8% growth over the past year, with a strong focus on innovation.
What role does technology play in attracting investors?
Digitalization is considered an essential driver of competitiveness; companies that integrate disruptive technologies and innovative processes are more attractive to funds such as Axon Partners Group o EONIQ Fund.
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