A booming industry
An initiative promoted by UFI-The Global Association of the Exhibition Industry, the global association of the exhibition sector, to highlight the crucial role of exhibitions as drivers of progress, economic growth and sustainability.
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The Association of Spanish Fairs (AFE) and the fair sector as a whole join the celebration of the Global Exhibitions Day (GED) o International Day of Fairs, which is celebrated on June 5.
The year 2023 has been a year of growth for the Spanish exhibition sector. A total of 433 fairs were held, 3% more than in 2022, with the participation of 55.254 exhibitors (+12%) and 6.501.300 visitors (+9%). Virtual fairs also had a notable presence, with 503.945 registered visitors.
This growth is reflected in the economic impact of the sector, which in 2023 reached 13.000 million euros, generating 123.000 direct and indirect jobs. Some figures that demonstrate the importance of fairs as an economic engine for the country.
The theme of this year's GED is "Trade fairs are catalysts for a sustainable future." Trade fairs are an ideal platform for showcasing the latest solutions and technologies for a greener future. Furthermore, trade fairs can promote sustainable practices within their own organizations, reducing their environmental footprint and offsetting CO2 emissions.
Trade fairs are an indispensable tool for companies, a catalyst for innovation and a meeting point for the global community
Despite their positive impact, trade shows still do not receive the recognition they deserve. They are essential instruments for companies in all sectors, and have a high impact in the regions where they are held.
In a globalized world, fairs are more important than ever. They are a meeting point for companies, buyers, investors and professionals from all over the world, where they can establish contacts, generate business and share knowledge.
Spain is one of the main countries in Europe in terms of fair activity, along with Germany, France, Italy and the United Kingdom. The country has a wide network of modern and well-equipped fairgrounds, and a fair offer of high quality and diversity.
The Association of Spanish Fairs (AFE), which represents the fair sector in Spain and internationally, works to promote fair activity and defend the interests of the sector. AFE has 38 associate members and collaborates closely with public and private institutions to promote the development of the sector.
The future of fairs
The future of fairs is promising. New technologies, such as virtual reality and artificial intelligence, are opening up new possibilities for the sector. The fairs of the future will be more interactive, experiential and personalized.
Fairs will continue to be a key element for economic and social development, and a meeting point for innovation and collaboration.


