Valencian companies conquer Algeria: Innovation in plastics and compounds at the Plast Algiers 2025 fair

 

The Ministry of Innovation, Industry, Trade and Tourism, under the leadership of Marián Cano , has facilitated the participation of eight Valencian companies in the prestigious Plast Argel International Plastics and Composites Trade Fair . This initiative, organized through IVACE+i International and in close collaboration with the Valencian Association of Plastics Entrepreneurs ( AVEP ), represents a significant milestone in the Valencian Community's internationalization strategy.

 

The Director General of Entrepreneurship and Internationalization, Ester Olivas , highlighted the importance of this initiative, noting that: “eight plastic manufacturers from the Valencian Community are participating, all interested in accessing the Algerian market.” She added, “This is the first group initiative we have organized in Algeria since the trade liberalization announced in November, and we have good growth prospects.” Olivas also emphasized Algeria ’s growing interest in packaging technologies, with annual demand increasing between 10% and 12%.

 

It is the first grouped action after the opening of the Algerian market 

 

The Ivace+i International Foreign Promotion Plan , of which this participation is a part, is a fundamental tool for supporting the international expansion of Valencian companies . This plan, which includes actions designed to meet the demands of associations and the interests of companies in each sector, is complemented by personalized services and calls for financial aid.

 

At this year's Plast Argel, Ivace+i Internacional has taken exceptional measures to support companies affected by the recent floods. Five of the eight participating companies will benefit from free services and promotional activities, demonstrating the Valencian Government's commitment to the business sector during these challenging times.

 

Plast Argel has established itself as one of the most important trade fairs in the plastics sector internationally. The previous edition attracted over 5.000 visitors from 42 countries and featured nearly 300 exhibitors from 22 countries. Organized by Fairtrade and Messe Düsseldorf , the fair has become a key regional hub for the plastics, printing, and packaging industries in the Maghreb.

 

Algeria has positioned itself as the second largest importer of plastics technologies in Africa , with investments reaching €210 million in 2023, according to VDMA data. Demand for printing and packaging technologies has also experienced significant growth, with imports exceeding €77 million in 2022.

 

The 2025 edition of Plast Alger features themed pavilions and a strong international presence, with participation from countries such as Germany, China, France, Italy and Turkey, and support from organizations such as the German-Algerian Chamber of Commerce and the Turkish Ministry of Trade.