![[Img # 65755]](https://empresaexterior.com/upload/images/11_2025/3738_como-negociar-con-clientes-y-proveedores-extranjeros.jpg)
Foreign markets demand a strategy and cultural understanding that goes beyond a simple contract.
Participants will learn the best strategies and tactics for negotiating in foreign markets, thereby improving their negotiation skills with international clients and suppliers. An expert in international trade will be present. Olegario Llamazares García-Lomas.
Topics to be covered include:
The Negotiation Margin: From your starting position to the break-even point.
Types of negotiators: identify whether you are competitive or cooperative and how to use it to your advantage.
The first offer: who should make it? The strategy behind the decision
Concession management: giving up without losing value in purchase agreements, distribution and strategic alliances.
Cultural aspects: avoid costly mistakes and build strong relationships by understanding global nuances.
Date: December 11
Time: From 11:00 p.m. to 12:30 p.m.
Format: Online and free
Write your email and we will send you a link to write a new password.

