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Monday, April 13, 2026

Updated Monday, April 13, 2026 at 18:53:45 PM

Strategic alliance

The Spanish Atento and Tech Mahindra will offer transformation services powered by Generative AI to global companies

Newsroom Friday, May 10, 2024 Reading time:

The objective of this collaboration is to offer comprehensive business transformation solutions and services that leverage technologies powered by Generative Artificial Intelligence (Generative AI), as well as customer experience (CX) consulting to clients worldwide.

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Attentive, leader in customer relationship management (CRM ) and business transformation outsourcing (BTO) On Latin America, announces a strategic alliance with Tech Mahindra, a leading provider of digital transformation, consulting and business reengineering services and solutions.

 

The alliance will combine Atento's leadership in nearshore CX capabilities in Latin America with Tech Mahindra's global presence and wide range of services. This will allow companies to access a complete set of business process outsourcing (BPO) solutions and services in more than 50 languages.

 

Solutions enabled by Generative AI, automation, analytics, process mining, virtual assistants and conversational AI will help businesses improve their operational efficiency, scalability and agility, which in turn will translate into a better digital customer experience.

 

With a shared commitment to improving customer experiences and driving digital transformation, the partnership between Tech Mahindra and Atento marks an important milestone for both companies

 

"At Tech Mahindra, we are committed to pushing the boundaries of innovation and continuous improvement of our BPO services to meet the evolving needs of our customers," says Birendra Sen, Business Director of Business Process Services at Tech Mahindra. "The partnership with Atento will further strengthen our joint position in United States and Europe and will take advantage of new potential business opportunities in Latin America."

 

"This alliance with one of the world's leading technology companies underlines Atento's commitment to our ambitious plan to become the leading BTO provider in the markets in which we operate, adding value to our clients throughout the entire cycle of their business transformation. CX," explains Dimitrius Oliveira, CEO of Atento.

 

With a shared commitment to improving customer experiences and driving digital transformation, the partnership between Tech Mahindra and Atento marks an important milestone for both companies. This collaboration will enable them to deliver innovative, cutting-edge solutions that will help businesses navigate the ever-evolving digital landscape and succeed in the era of customer experience.

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