The Spanish Association of Jewelry and Component Manufacturers (SEBIME) has orchestrated an ambitious international promotion strategy, with the participation of its member companies in three of the continent's most important fashion fairs, held consecutively during the month of September: Bijorhca in Paris, Bisutex in Madrid, and Milano Fashion & Jewels in Milan.
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With an intensive schedule, the Spanish companies They seek to project their Creativity, versatility and the latest trends of the sector in the main showcases of the European market. The initiative, which seeks to consolidate the position of Spanish costume jewelry globally, has the support of the ICEX Spain Export and Investments.
Companies SEBIME, the Spanish Association of Jewelry and Component Manufacturers, kicks off its busy September schedule with a triple presence at key trade shows: BIJORHCA in Paris (from 6th to 8th), BISUTEX in Madrid (from the 11th to the 13th) and MILANO FASHION & JEWELS (from 20 to 23).
The ambitious strategy seeks to project the versatility, creativity and latest trends in Spanish costume jewelry onto the international scene.
BIJORHCA PARIS is the leading international trade fair dedicated to costume jewelry, jewelry, and all related industry sectors in France. It's a unique opportunity to discover a comprehensive and representative market offering, as well as to discover trends and new developments in costume jewelry and jewelry.
Representation SEBIME, is realized with the participation of 7 companies. Bisutex, International Jewelry and Accessories Fair, will be held in the pavilions of IFEMA Madrid and will feature in this edition 12 member companies of SEBIME, which will take advantage of the extraordinary business platform that the Madrid event represents due to its coincidence with Momad, Madrid Joya and Intergift.
Among these twelve companies, the participation of six manufacturers from Menorca, three from Mallorca, one from Ibiza, one from Zaragoza, and one from Italy stands out.
Women's, men's, and children's jewelry, components and fittings for jewelry and fashion accessories, leather goods, travel items, and textile manufacturing are some of the sectors represented at a fair that allows professionals not only to discover collections that stand out for their quality and design, but also to gain insight into the main trends in the sector.
Among the objectives of this participation is to strengthen the Km.0 Components strategy that the jewelry association has been promoting for four years.
President of the association, José Moreno, stressed the importance of this strategy in a context of global uncertainty: “Given the current market uncertainty, our strategy is clear: continue promoting Spanish costume jewelryParticipating in key trade shows such as those in Paris, Madrid, and Milan is a firm commitment to visibility, direct customer contact, and building trust. These are key elements for consolidating the future of our sector and demonstrating the resilience of our companies.".
In addition to the support of ICEX, the participation of companies from the Balearic Islands had the collaboration of Government of the Balearic Islands and the Menorca Island CouncilThe association also highlighted its efforts to promote the initiative “Km.0 Components”, which promotes local and quality production.
