The event, organized by FMRE and the Spanish Chamber of Commerce in the U.S., along with ICEX, Turespaña, and the Spanish Chamber of Commerce, recognized figures such as Emilio Estefan and Adrienne Arsht for their contributions to promoting Spanish culture and economy in the United States.
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El Forum of Renowned Spanish Brands (FMRE) has celebrated in Miami the 15th edition of its recognition of the Friends of the Spain Brand y 'Friends of Spanish Brands'An event that strengthens economic and cultural ties with the United States, a key market where Spain is already the seventh largest European investor in the state of Florida.
The ceremony, presided over by the Spanish ambassador to the United States, Angels Moreno Bau, brought together more than 160 guests at the Loews Miami Beach Hotel, including business leaders and officials from both countries. Among them was the Mayor of Miami-Dade County, Daniella Levine Cava, and the president of FMRE, Sofia Osborne.
Among the award winners such as Friends of the Spain Brand are:
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Jorge A. Plasencia, co-founder and CEO of Republica Havas, for his pioneering role in multicultural marketing and for being a bridge between Spain and the Hispanic community.
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Adrienne Arsht, businesswoman and philanthropist, for her promotion of cultural diplomacy through the Adrienne Arsht Center for the Performing Arts.
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Emilio estefan, renowned music producer, for his artistic legacy and his contribution to the global projection of Hispanic and Spanish culture.
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Jorge M. Pérez, president of Related Group and art collector, for his patronage and close relationship with Spanish and Latin American art.
Likewise, the work of several companies and individuals was recognized, such as 'Friends of Spanish Brands' for its crucial role in the expansion of companies such as Cosentino, La Española, Lladró, Auxadi, Estrella Galicia, Osborne, Sanitas and TurespañaThe winners received a horse of Lladró, a symbolic piece that embodies values such as nobility and resilience.
This event was held within a three-day business agenda with visits to companies and institutions that provided representatives of FMRE companies with an insight into Florida's business ecosystem in various sectors.
The event was part of a three-day business agenda with visits to key facilities in the city such as the Port of Miami, Goya Foods, Telemundo, Avolta or Visa Innovation Center, which sought to offer FMRE representatives a complete view of the business ecosystem in Florida.
The statements of the protagonists highlighted the importance of collaboration. Monica Vazquez, president of the Spanish Chamber in the U.S., stated: "We are very proud that the FMRE has chosen Miami, a hub for a growing number of Spanish companies. From the Chamber, we will continue to support these types of initiatives that reflect our commitment to expanding the Spain brand in the United States.". For its part, Sofia Osborne, president of FMRE, stressed: "This is recognition of those companies and individuals who have committed to quality, technology, innovation, and the positioning of Spanish brands in this country.".
These awards date back to 2010 and have spanned strategic markets such as China, the United Kingdom, Japan, Mexico, and the United Arab Emirates.
