Asturias welcomes international buyers and prescribers to promote the agri-food sector

reverse mission

From May 15 to 17, the region welcomes 14 prescribers and buyers from 10 different countries within the framework of the ICEX Hospitality Training Program of the Foods&Wine from Spain Academy.

---

 

Asturias becomes the scene of a international meeting to boost the food and beverage sector.

 

This reverse mission, organized by Asturex in collaboration with ICEX - Spanish Institute for Foreign Trade, aims to bring professionals from the food and beverage sector from all over the world closer to the wide and recognized gastronomic offer of Asturias. Participants will have the opportunity to:

• Get to know local production closely: They will visit companies such as Conservas Agromar, CAPSA Food, Valle, Ballina y Fernández, Trabanco, Mantequera de Tineo, Quesos La Peral, El Viejo Pescador, Hidromiel Zangana, Artesanos de Cuevas, Cafés El Globo, Vivapesca, LMA Asturias Consulting, Picofino, Migaya Healthy Art and Beekeeping Tradition.
• Immerse yourself in Asturian gastronomic culture: They will participate in meetings with the President of the Regulatory Council of the Asturian Veal Protected Geographical Indication, the Director of Agriculture, Agroindustry and Rural Development and representatives of the Oviedo and Langreo City Council.
• Establish contacts with Asturian companies: Explore possible commercial collaborations and expand your network of contacts in the sector.

 

Asturias is thus consolidating itself as a reference destination for professionals in the food and beverage sector, offering a unique experience that combines local gastronomic wealth with real business opportunities.

 

A complete training and networking program

In addition to visits to companies and institutional meetings, the program includes:

• Formation activities: Information sessions on the Asturian agri-food sector and market trends.
• Networking: Opportunities to establish contacts with other professionals in the sector and explore new business avenues.

 

This initiative is part of the Promotion plan for the agri-food sector of Asturias, which aims to enhance the quality and variety of Asturian products in the international market. From Asturex We are working to make the participating companies visible through social networks with the project @tastingasturias.