La Cámara de Madrid will hold a technical webinar on May 5th aimed at detailing business opportunities in BrasilThe event aims to prepare Spanish companies to operate in the world's largest economy. América Latinaanalyzing strategic sectors and the impact of the agreement UE–Mercosur.
A global market and expanding sectors
With a base of more than 215 million consumers, Brasil It represents one of the destinations with the greatest real potential for the internationalization of Spanish companies. The strength of trade relations is evident in an exchange with the Unión Europea that exceeds the 80.000 millones de eurosa figure that will be boosted by progress in the agreement with Mercosur.
The Brazilian economy currently demands advanced solutions in sectors where Spanish companies maintain a competitive leadership. Among the areas with the greatest traction are the following: renewable energy, the agroindustry, the development of infrastructure and technologyThis context offers an attractive scenario for investment and the supply of specialized capital goods.
| Indicator / Event | Details of the Brazilian Market |
|---|---|
| Population / Consumers | More than 215 million |
| EU-Mercosur Trade | Over 80.000 million euros |
| Webinar Date | May 5 – 16:00 PM (Madrid) |
| Key Sectors | Renewables, Agribusiness, Infrastructure and Technology |
Roadmap for secure internationalization
The event will feature the participation of key institutional figures. Dña. Rada Ivanova, Advisor to the International Department from the Cámara de Madrid and project manager EEN (Enterprise Europe Network), will welcome a session designed to offer a pragmatic view of the market. The analysis of the economic context will focus on D. Urbano Murillo García, Economic and Commercial Advisor en Sao Paulowho will identify direct business opportunities.
One of the critical points will be the intervention of Dña. Jana Krestynova, Trade policy officer from the Comisión Europea and coordinator of the agreement UE-MercosurTheir presentation will allow attendees to learn about the current status and next steps of this trade agreement, as well as the sectors that will benefit most from the reduction of tariff and regulatory barriers.
To ensure operational success, the program includes a section dedicated to risk management. D. Marcus Vinicius Monteiro, Director de UR Global BrasilIt will address the necessary tax and labor aspects to avoid contingencies in the country. For its part, the competitive advantage through smart logistics it will be analyzed by D. Nicolas Mouze, Development Director of Trade Lane Iberia en DHL, who will delve deeper into the efficiency of Brazilian customs.
Business experience and institutional support
The reality of the market will be exposed through the success story of ODILO TID, S.L., presented by its Account Director en Brasil, Dña. Anita BernardoThis practical overview will serve as a preamble to the presentation of the business cooperation support services offered by the network. EEN, By D. Saúl A. Jiménez Fernández y Dña. Rada Ivanova.
- Identifying real opportunities in high-growth sectors.
- Anticipation of operational, tax and labor risks.
- Logistical keys to turning customs into a competitive advantage.
- First-hand information about the trade agreement with the Unión Europea.
This technical session is positioned as a fundamental preparatory stage for companies planning to participate in the upcoming trade mission to Brasil y Colombia.
Key points and frequently asked questions about Brazil
What impact does the EU-Mercosur agreement have on Spanish companies?
The agreement boosts trade that already exceeds 80.000 billion euros, facilitating access to a market of 215 million people and opening new opportunities by reducing trade barriers in strategic sectors.
Which sectors have the most potential in the Brazilian market?
The greatest business opportunities are currently concentrated in renewable energy, agribusiness, technology and infrastructure development, areas where Spanish experience is highly valued.
What aspects are critical for operating successfully in Brazil?
It is essential to anticipate tax and labor risks, as well as have a smart logistics strategy and a deep understanding of Brazilian customs regulations to ensure operational competitiveness.
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