Castilla-La Mancha promotes its regional products in the online store of one of the main importers of Spanish food in Switzerland

From the 5 from September to the 16 from October

Rivera Wine & Gourmet today has become a small embassy of quality Spanish gastronomy in Switzerland.

El Government of Castile-La Mancha, through the Institute of Foreign Promotion of Castilla-La Mancha, is carrying out, from September 5 to October 16, a promotion of products from the region through the website of one of the main importers of Spanish products in the Swiss market.

Rivera Wine & Gourmet is an importer and distributor of Spanish gourmet products in Switzerland. The company was founded in 2007 and today it has become a small embassy of quality Spanish gastronomy in Switzerland. The company has two main lines of activity: B2B distribution to restaurants, gourmet stores and luxury distribution chains and sales to private customers through its online store. In its catalog there are 700 gourmet references from a hundreds of Spanish suppliers.

For more than a month, the companies from the region selected by Rivera Wine & Gourmet will be present in its online store https://riverawine.ch/La-Mancha-Promotion-2022-Riverawine. These products will be marked with the regional flag, in addition to being represented in a special section specific to the community.

At the same time, a campaign is being developed online promotion on google and RRSS in order to redirect potential buyers to this promotion. All orders containing these products will be entered into a draw for a basket of regional products valued at 150 Swiss francs.