The WTO will focus its 2026 Public Forum on trade in services as an engine for the future

The World Trade Organization will hold its Public Forum 2026 from September 15 to 17 in Geneva. Under the theme "Driving the Future," the event will feature 113 sessions focusing on the strategic role of trade in services for global development.

Barceló Hotel Group opens the Occidental Cairo Grand Museum and consolidates its strategic expansion in Egypt

Barceló Hotel Group has announced the opening of the Occidental Cairo Grand Museum, its second hotel in the Egyptian capital. This move reinforces the company's expansion strategy in key markets in North Africa and the Middle East, capitalizing on the region's tourism potential.

Asturex promotes the global expansion of Asturian video game companies at the major Gamescom 2026 event

INTERNATIONALIZATION OF THE TECHNOLOGY SECTOR AND GAMING INDUSTRY With the support of the Principality of Asturias Foreign Trade Promotion Agency, Top Entertainment Agency and Meteorbyte Studios have consolidated their presence in Cologne to explore synergies, attract investment, and analyze the latest trends in the international video game industry at the sector's largest event… Read more

eDreams ODIGEO consolidates its expansion in Central Europe with the full deployment of Prime in Poland

Travel subscription platform eDreams ODIGEO has announced the full expansion of its Prime program in Poland, a key market in its international growth strategy to exceed 13 million members by 2030.

IBTM World 2026 returns to Barcelona to consolidate the global business of the MICE sector

The global summit for the meetings and corporate travel industry, IBTM World 2026, will be held at Fira de Barcelona from November 17-19. The event, organized by RX Global, will bring together professionals and buyers from over 100 countries to foster cross-border deals.

Liber 2026: Barcelona consolidates its position as the capital of Spanish-language publishing exports

The International Book Fair, Liber 2026, organized by Fira de Barcelona and the FGEE (Spanish Federation of Publishers' Associations), will be held from September 29 to October 1. The event is establishing itself as the leading business platform for Spanish publishing exports, attracting trade missions and international buyers.

SODERCAN announces new foreign trade scholarships in Dubai, Dublin, Casablanca and Santiago, Chile

SODERCAN, the Cantabria Development Corporation, will launch its scholarship program next week to train recent graduates in international trade. The initiative combines theoretical training with a year of paid internships at Spanish Trade Offices in four strategic markets.

Meliá reinforces its leadership in Vietnam with the opening of the luxury resort Meliá Aurea Nha Trang

Meliá Hotels International opened its new five-star resort, Meliá Aurea Nha Trang, on August 12th. With this opening, the Spanish hotel chain consolidates its position in Vietnam, one of its strategic markets in Southeast Asia, exporting its Mediterranean hospitality model.

7 reflections on internationalization… and the crux of the matter

After more than 25 years working with companies on their internationalization, there are a number of lessons and mistakes that are frequently repeated. One of them is very characteristic of this time of year: confusing a vacation destination with a potential market. 1. A good vacation is not a market study. However much you… Read more

Proexca launches the Canary Islands Ambassadors Awards to boost the archipelago's brand abroad

The public entity Proexca has created the 'Canary Islands Ambassadors Awards', an initiative to recognize professionals and companies that promote the islands' international profile. The first edition will be held on September 24 in Madrid and will honor figures from strategic sectors such as technology, fashion, and audiovisual production.

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