During the summer of last year, the Spanish company Dipsa-IT reached an agreement for the exclusive distribution in our country of the British-origin CRM software with the commercial name of Ascent.
The agreement stipulated that the two essential tasks that Dipsa-IT had to undertake were the localization of Ascent (completed in October 2001) and the creation of a network of local distributors, who would ultimately bring the software to the end customers, taking charge of both the commercial work on the ground, as well as the implementation and support for end users.
The development of this network has been truly rapid: from Ascent's first public appearance at the Finance and Treasury Forum organized by the ISTPB in Madrid in mid-October, until the end of February 2002, eight companies have signed a distribution agreement:
ACCELERATED DEVELOPMENT OF
ASCENT DISTRIBUTION CHANNEL
• 2me2 (Madrid)
• ACADIA CONSULTING (Madrid)
• BOBIS CONSULTING (Levante)
• CTI (Asturias and Galicia)
• GESTIONA CONSULTORES (Andalucía)
• OPEN ENGINEERING (Basque Country)
• SERESCO (Asturias, Catalonia, Galicia and Madrid)
• STRATEGY (Catalonia and Madrid)
Dipsa-IT plans the controlled expansion of this sales network, maintaining at all times the proportional balance that allows both the existing channel and the future one to develop a profitable business area around the CRM Ascent.
Furthermore, the existing distributor network includes companies with different profiles, so any end user will be able to find a suitable contact person in every case.
It is also worth noting the diversity of ERP solutions that one or more of the distributors have experience with: SAP, JD Edwards, Scala, Navision, Infor, Adonix, Iris-FX, etc.
Ascent is a CRM solution geared towards companies in the so-called mid-market (with a turnover between €5 and €300 million), needing from 5 to several hundred users, based on Microsoft's technological platforms, and whose essential characteristics are its enormous configuration flexibility as well as its ease of implementation and use.
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