Celebrated one more year in the DFactory Barcelona, an industry 4.0 ecosystem of international reference, it has attendees from more than 80 countries.
On this occasion, more than 10.000 visitors will attend, with a significant in-person participation rate of around 70%. The remainder will participate online. With various spaces for reflection and a full program of experiential activities, nearly 320 speakers will address the key issues and challenges posed by the new economy for the next 4 days. Starting Wednesday, the focus will shift to the area of health, aviation e digital industry. All with a high impact on the digital transformation on a global scale.
Preparing the innovative future
The opening day focused on discovering specific programs with a space dedicated to the creation, recruitment and retention of talent, presenting strategies for achieving inclusive and sustainable teams. With three distinct blocks, the day took place simultaneously with a total of 15 talks. For this reason, and due to the relevance of the event, until BNEW 2025 Personalities such as the President of the Government, Pedro Sánchez, who was the last to appear in the early afternoon, have also appeared. In the morning, the President of the Parliament of Catalonia, Josep Rull, the Minister of Business and Employment of the Generalitat, Miquel Sàmper, the Deputy Mayor of Barcelona City Council, Raquel Gil, and the Director General of CZFB, Blanca Sorigué.
Taking advantage of the occasion, the head of Business and Labor, claimed that in the Barcelona New Economy Week (BNEW) 2025 It can be key to: "knowing where the [the] should go Catalan economy, which must revolve around five axes: adaptation, digitalization, Capabilities, industrialization and decarbonization.” Similarly, on behalf of the Barcelona City Council, Gil warned that: “Uncertainty has become one of the most common elements in society.”
The great challenge for companies
El talent, mixed with the Artificial Intelligence, has been the main protagonist of the sessions and products exhibited on the first day of BNEW 2025. The labor market evolves rapidly and requires constant adaptation. In different sessions we have explored how the reskilling opens new opportunities for professionals and companies to retain and develop talent, promoting the digital transformation and equality. Multinationals such as Carrefour Spain, Barceló Hotel Group, and Acciona have shared strategies to achieve more inclusive, diverse, and sustainable teams, with special attention to female leadership and the technological talent.
Blanca Sorigué, general director of the CZFB, has highlighted the capacity of BNEW 2025 to: “Demonstrate the opportunities that exist between sectors. We connect sectors, we drive sectors and we transform society. We live in a global and interconnected economy, Where the collaboration and the exchange of ideas are essential to move forward." The general director added that: "we want the attendees of BNEW come away with a clear vision of how the new technologies., such as the Artificial Intelligence, the robotics and digitalization, are changing the way we relate to, produce, distribute and consume goods and services.”
Towards sustainable and accessible mobility
As part of BNEW Mobility, it has been valued that the mobility of the future will shared, connected y autonomous, a change that will transform both travel and the organization of urban space and that questions the need to own a vehicle. For this transition to be effective, the importance of combining the technological innovation with public policies or with a cultural change, in order to move towards a more sustainable transport, accessible and efficient.
In addition, in view of the weather emergency, plans to reduce the sector's emissions by 19% before 2030, which forces us to rethink the urban design, the distribution of goods and the incorporation of new actors such as drones. The challenges facing cities have also been discussed. electrify y decarbonize mobility, and about how the technological innovations are also reaching rural areas, ensuring the right to mobility for all.
Innovate to cultivate a greener future for all
For its part, BNEW Sustainability has put the spotlight on the challenges of producing food in a sustainable financing model, prioritizing the people's health and the respect for the environment. The technology applied to agricultural sector allows you to optimize limited resources such as water, energy or soil and respond to the effects of both climate change as well as population growth, improving the safety and sustainability of all the agri-food chain.
La tourism sustainability, has also been a common point, understood not only as the fulfillment of international agendas, but as a real commitment to impulse public policies, improve the business competitiveness and guarantee a positive legacy in the destinations, promoting a more respectful and responsible tourism model.
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