This data underscores a marked trend toward seeking growth opportunities beyond national borders, in a global context marked by instability.
The report highlights that this expansion ambition is based on the perception that international markets offer more attractive growth prospects than the domestic market, an opinion shared by 72% of the Spanish companies surveyed. In fact, 32% of these companies already operate internationally, selling to foreign customers and maintaining operations in other countries.
32% sell to international customers and have operations in other countries. High-growth regions such as Southeast Asia, Latin America, and the Middle East offer significant potential.
Resilience and New Opportunities Strategy
La International expansion is consolidated as a key strategy for risk management, allowing companies to diversify their dependence on a single market, mitigate the currency fluctuations and offset potential regional declines. By establishing a global presence, companies strengthen their ability to adapt to unforeseen future events.
El Packlink report It also points to emerging markets such as Southeast Asia, Latin America and the Middle East as regions with significant growth potential, in contrast to the slowdown observed in more established markets. Furthermore, technological advances in e-commerce platforms, multi-currency payment systems, and cross-border logistics are facilitating entry into these new markets and improving operational efficiency.
Spain: A Market with an International Vocation
The Spanish panorama is distinguished by its dynamism and clear orientation towards international expantion. The report's data reflects a high percentage of companies that already operate globally and an even higher proportion that are actively planning expansion in the near future. While 32% already sell and operate internationally, an additional 24% sell to foreign customers managing shipments directly from Spain, which suggests even greater potential for establishing operations abroad.
Strategic Alliances as the Key to Success
Noelia LazaroPacklink's marketing director emphasizes that "international expansion is no longer just an option, but a key strategy for resilience and growth in today's e-commerce landscape." In this regard, the report underscores the importance of strategic alliances with logistics providers to help companies overcome the challenges inherent in cross-border expansion.





