La Fundación Conexión España has presented in Madrid The first report from the Management Value Observatory gave Spanish leadership a Value Index of 6,12 out of 10. The study, conducted in conjunction with Enigmia, analyzes the reputational and economic impact of 900 executives in 30 countries during 2025.
Managerial Value as an exponent of effectiveness in complex markets
The internationalization of Spanish companies has a new benchmark indicator. Fundación Conexión España has published the results of its institutional intelligence tool, designed to measure the real impact of Spanish professionals on the global economy. The event was attended by José Luis Bonet, president of the Foundation; María Luisa Martínez Gistau, directive of CaixaBank and president of Corporate Excellence; Félix Losada, general director of the Foundation, and Chema Martínez-PriegoCEO Enigmia.
The report concludes that Spanish leadership is situated in a range of "positive influence"consolidating itself as a structural asset for economic and social progress. As has been highlighted José Luis BonetThis value is today an example of efficiency that opens doors in the most complex markets on the planet.
confirming a reality of global success.
For its part, María Luisa Martínez Gistau He emphasized the importance of intangibles, noting that managers act as ambassadors of corporate reputation
and a lever to foster business excellence. The initiative has the support of key entities such as the Cámara de Comercio de España, ICEX, Fundación CEDE, Foro de Marcas Renombradasand large corporations such as Ferrovial, Iberdrola o Iberia.
Technical Data Sheet of the Observatory 2025
The following are the main metrics that support the analysis presented:
| Indicator | Data / Description |
|---|---|
| Global Value Index (VI) | 6,12 out of 10 (Positive Influence) |
| Sample analyzed | +5.000 mentions in international media |
| Scope | 900 managers in 30 countries |
| Positivity in Talent | 98 % |
| Key sectors | Energy, infrastructure, digitalization, sustainability |
Geographical perception: from preferred partner to technological elite
The study offers a differentiated X-ray by region, demonstrating the adaptive capacity of management Spanish:
- North America and Europe: The Spanish executive is associated with high competitiveness, technology and innovation, placing him in the business elite with maximum value intensity.
- Latin America: The position of preferred partnerThis region generates the highest positivity rate, linked to a decisive contribution to shared development.
- Asia-Pacific and the Middle East: Specific recognition for technical efficiency in macro infrastructure and energy projects.
The dimensions of leadership: Talent and Impact
The analysis model developed by Enigmia It is structured around six dimensions: impact, talent, competitiveness, respectability, commitment, and value. Of these, the Talent stands out outstandingly with a positivity rate of 98 %, protecting the "Country Brand" and showcasing transformative capabilities in emerging sectors.
The report also highlights the rise of humanistic leadershipThe "Commitment" dimension shows individual involvement at 51%, where managers actively integrate environmental responsibility and good governance. The study confirms that personal visibility is a reputation multiplier: positive evaluation rises to 85 % when the manager assumes a leading and identifiable role.
Key points and frequently asked questions about the Management Value Observatory
What is the Value Index (VI) and what score has Spain obtained?
It is a composite indicator that measures the international projection of Spanish leadership based on audience, tone, and frequency, among other factors. In 2025, the global IV is projected to be at 6,12 10 on.
Which sectors lead the way in Spanish executive reputation abroad?
The dimensions of impact and competitiveness are mainly concentrated in strategic sectors such as infrastructure, energy, sustainability and digitalization.
How does the visibility of an executive influence the country's reputation?
The report demonstrates that individual prominence enhances country value. When the executive is well-known and visible, positive ratings rise to 85%, acting as a reputational shield.
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