La Ministry of Innovation, Industry, Commerce and Tourismthrough Ivace+i International and in collaboration with the Automotive and Mobility Cluster of the Valencian Community (AVIA), has concluded a trade mission aimed at the automotive sector in Saudi Arabia and the United Arab EmiratesThis initiative, part of the Ivace+i International Foreign Promotion Plan, took place throughout this week and included the participation of four companies from the sector and representatives of the cluster.
The work agenda began in Saudi Arabia, Coinciding with the celebration of the EV Auto Show Riyadh, Considered the The country's main event dedicated to the electric vehicle ecosystem and technologyAfter the visit to the fair and the activity in Riyadh, the participants traveled to UAE to continue with an intense schedule of meetings with local businesses.
This initiative is being carried out with the aim of exploring business opportunities for the sector in these markets.
Ester OlivasThe Director General of Entrepreneurship and Internationalization emphasized the objective of the action, highlighting that they seek to “To foster trade relations and/or technological collaboration with Saudi Arabia and the United Arab Emirates through the development of collaborative projectsThe director general emphasized that the mission also focuses onto analyze and identify new opportunities for the joint development and manufacturing of products, establish technology transfer agreements, create collaborative alliances, or facilitate the exchange of knowledge, among others".
La targeting strategy in these markets it responds to important growth that is experiencing electric vehicle market in the Persian Gulf countriesOlivas indicated the importance of understanding the needs of this emerging industry firsthand:We want to understand the needs of the growing electric vehicle industry in the Gulf countries in order to develop strategies with local partners. Our companies have much to offer to ensure these vehicles meet all European standards.".
It is worth highlighting the strong government commitment in both countries with electrification. The governments of Saudi Arabia and the United Arab Emirates have announced specific plans to electrify their bus and taxi fleets by 2030Furthermore, they are being actively implemented plans for installing charging stations throughout the territory to support this transition to zero-emission vehicles.
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