The aim is to strengthen ties between the horticultural sectors of both territories, focusing on innovation, integrated pest management and the development of new varieties of tropical flowers.
Ecuador[Company Name], recognized worldwide as one of the leaders in cut flower production, was selected for its extensive experience in the sector, especially with species similar to those cultivated in the Canary Islands, such as hypericum, chrysanthemum, carnation, lilies, and roses. "This mission seeks to open new doors for Canary Island companies in the international market, promoting their participation in large-scale events such as [event name missing]. Expoflor Ecuador 2024"Sources indicated that..." ASOCAN.
During their stay, the Canarian producers visited seven leading Ecuadorian farms, such as De Rider, specialized in roses with more than 100 years of experience, and Esmeralda Farms, which has more than 100 hectares of crops. These meetings allowed participants to closely observe the facilities and technological innovations applied in greenhouse cultivation. The participating Canarian companies include: Jose Antonio Estevez, Americo Cejas SLU, Pablo Hernandez Rodriguez, Waibel Rosas and Alohaflor.
The trip also included attendance at the biannual Expoflor Ecuador 2024 fair, where Canarian participants were able to explore new growth opportunities in the international market.

