The companies of the Valencian Community embark on a new phase of international expantion, focusing on the opening of its own offices and hiring local talent to strengthen its presence in key markets. This decision comes in a context where the region's total exports suffered a 2,7% decline in 2024, reaching 36.978 million euros.
Despite this general slowdown, some sectors have shown remarkable resilience. food industry has broken historical records, with exports exceeding 9.217 billion euros (+5,4%)This sector, which already represents almost 25% of total exports, has achieved a surplus of €3.504 billion, led by products such as fruits, vegetables, and processed foods.
Faced with the slowdown in European markets, Valencian companies are diversifying their destinations. United States, Belgium, Portugal, the Middle East, and Latin America, with special interest in countries such as Mexico, Colombia, Chile and Argentina, have become priority areas for expansion. Belgium, for example, has increased its imports of Valencian products by 11,4%, while Austria and Sweden They have done so by 24,6% and 21%, respectively.
The strategy is no longer limited to export, but seeks a direct implantation that allows them to operate more effectively on the ground. In addition to the agri-food sector, industries such as technology, automation, footwear, and textiles are driving this expansion abroad.
The United States, Belgium, Portugal, the Middle East and Latin America, with special interest in countries such as Mexico, Colombia, Chile and Argentina, have become priority focuses for expansion.
In this process, the search for local professionals, managers and specialized technicians has become crucial. Firms like Catenon, a Spanish multinational talent search company, have become strategic partners to facilitate this landing.
In the words of Pablo Olmos, director of Catenon in the Valencian Community and Murcia: “More and more companies are contacting us not only to find profiles that can lead their global operations, but also to understand talent dynamics in specific markets. Our model, based on technology and data, allows for confident, fast, and internationally-minded decision-making.”.
This talent-led approach to internationalization not only improves operations in the destination country, but also contributes to consolidating corporate culture and accelerating growth. In this way, the Valencian Community reaffirms its position as one of the most dynamic regions in Spain for foreign trade, with a business community increasingly prepared to compete on the global stage.




