On Monday, February 16, Salvador Pérez Lucena, President of the Asociación Española de Neumáticos Reciclados (AER), will present in the Industrialists' Club de Polanco the Spanish model for the management of end-of-life tires (NFU) as a reference point for the transition of México towards a circular economy.
A successful model for the Mexican market
Under the title “The Spanish model for managing end-of-life tires and its replicability in Mexico”, the presentation of Salvador Pérez Lucena —who also serves as Global Chief Sales Officer of the Industrial Division of Grupo Soledad— comes at a critical moment for the Aztec country. The event, organized by the Cámara Nacional de la Industria Hulera (CNIH), seeks to respond to the evolution of the Mexican regulatory framework, aimed at accelerating sustainability in the rubber sector.
The intervention will focus on structuring management systems that are not only executable and traceable, but also financially sustainableThe entire life cycle of the tire will be addressed: from its introduction to the market and use phase, to collection, sorting and the various recovery routes, such as material recycling and preparation for reuse under strict verification controls.
Collective Systems and Extended Responsibility
One of the pillars of the exhibition will be the role of associative models based on the Extended Producer ResponsibilityIn this sense, the figure of the Collective Extended Producer Responsibility Systems (SCRAP), taking as a reference to TNU (Tratamiento Neumáticos Usados).
This model allows importers and manufacturers to consolidate their legal obligations, finance waste management, and ensure verifiable objectives through a stable and auditable sectoral structure. Spanish experience demonstrates that this approach guarantees... full traceability from the waste, turning it into a valuable industrial resource.
| Key Concept | Details and Application |
|---|---|
| Event | 1st Annual Meeting of the Rubber Sector |
| Location | Club of Industrialists, Polanco (CDMX) |
| Ponente | Salvador Pérez Lucena (AER / Grupo Soledad) |
| Management Models | SCRAP, Extended Producer Responsibility, Circular Economy |
| Invited Entities | Banco de México e IQOM Inteligencia Comercial |
Industrial Integration: The case of Grupo Soledad
Salvador Pérez Lucena will enhance the ecosystem of Grupo Soledad as an integrated player covering the entire product lifecycle. The company operates simultaneously as an importer, distributor, and network of workshops, also integrating refurbishment, collection, and recycling capabilities. NFU.
Within this framework, the platform Recycla It plays a fundamental role as a specialized industrial arm. Its function is the technical transformation of used tires into raw materials for end applications, closing the cycle with operational discipline and industrial continuity. "This approach allows us to move from market entry to industrial circularity," enabling an environmental challenge to become a robust value chain.
The event will feature high-profile figures such as Jonathan Heath, deputy governor of Banco de México, and Jaime Zabludovsky Kúper, executive vice president of IQOM Inteligencia Comercialhighlighting the economic and commercial relevance of this transition towards sustainable models.
Key points and frequently asked questions about tire management in Mexico
What is a SCRAP in the context of tires?
It is a Collective Extended Producer Responsibility System that allows companies to group their waste management obligations, ensuring financing and traceability of the process under an auditable structure.
Why is the Spanish model relevant for Mexico now?
Due to the current regulatory change in MéxicoSeeking to transition to a circular economy, the Spanish model offers a roadmap already proven in execution, traceability and financial sustainability.
What role does industrial integration play in circularity?
It allows a single entity or ecosystem, such as Grupo SoledadControl from distribution to the transformation of waste into raw material, ensuring that the tire does not end up in landfills but is reincorporated into the industry.
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