Spain, protagonist at MIPCOM Cannes 2024

A recognition of the rise of the Spanish audiovisual sector

Spain will shine with its own light at the 40th edition of MIPCOM Cannes, the largest entertainment content market in the world, which will be held from October 21 to 24, 2024.

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This recognition as Country of Honor highlights the rise of the Spanish audiovisual industry in recent years, positioning it as an important international production center and provider of high-quality content for global audiences.

 

The designation of Spain as a Country of Honor comes at a time of great effervescence for the Spanish audiovisual sector. The production of both scripted and non-scripted content has seen notable growth in recent years, driven by both national and international producers. Spanish series and films are not only among the most viewed worldwide, but are also garnering growing recognition and numerous international awards.

 

MIPCOM Cannes 2024 will host a series of notable events that will celebrate the talent and creativity of the Spanish audiovisual sector, with the aim of promoting international collaboration. Among the planned activities are screenings of highly anticipated series, expert panels focused on co-production opportunities and a Spanish-themed opening party. Details of these and other activities will be announced soon.

 

The designation of Spain as a Country of Honor at MIPCOM Cannes 2024 is a milestone for the Spanish audiovisual industry and a unique opportunity to show the world its talent, its creativity and its production capacity.

 

 

The Country of Honor program is part of the «Spain Plan Audiovisual Hub of Europe"This is a major public investment initiative with a budget of €1.6 billion over five years. The plan aims to increase audiovisual production in Spain by 30% by 2025, consolidating the country's position as a leader in the global industry."

 

"The Country of Honor is a celebration of a country's culture and creativity," he noted. Lucy Smith, Director of MIPCOM CANNES“Spain’s historical impact on international television is undeniable, and its presence on the global stage in recent years is undeniable. It couldn’t be more timely for Spain to be in the spotlight this year, and we have very special plans to make it happen.”

 

Pablo CondeThe Director General of Internationalization of Companies at ICEX highlighted: “Supporting the internationalization of Spanish audiovisual companies has a clear objective for us: to expand opportunities for producing and distributing their projects abroad. We do this by promoting their visibility, creating networking opportunities for our companies with international partners, and facilitating co-production. Being the Country of Honor at MIPCOM Cannes in 2024 will promote these three fundamental aspects. Furthermore, it will be the perfect opportunity to celebrate the excellence, creativity, and professionalism of Spain’s content industry.”

 

“Spain being chosen as the Country of Honor at the next edition of MIPCOM Cannes means entering the forefront of entertainment and audiovisual creation internationally. This spotlight will illuminate the talent, strength, and spirit of our industry. It’s a leap that can only be positive for our companies, employment, talent, and creativity in the sector. Because we can only leap if our feet are firmly planted. That’s what we’re aiming for with the Spain Audiovisual Hub Plan: to consolidate the progress achieved so far and ensure that the audiovisual sector remains powerful, strategic, and has a bright future,” he emphasized. Maria Gonzalez Veracruz, Secretary of State for Telecommunications and Digital Infrastructure of Spain.