At the Caixa Fórum on March 27
An initiative to promote the digital export of Spanish companies with the participation of the main players in the sector.
Barcelona will host one of the main events framed in the initiative Export@ Digital, 10 days taught throughout the national territory consisting of the promoting the digital internationalization of companies.
The director of sales and marketing of DHL Express, sponsor of the events, Nicolas Mouze, explained in previous editions that the international e-commerce will grow on average by 25% until 2020, a great forecast associated with a market where China It already accounts for more than 50% of transactions.
At the Caixa Forum in Barcelona, all the axes that make up the value chain will be discussed, from each key entity in the sector
In order to expand the market, cross borders, reduce costs and take advantage of opportunities, it is the right time for companies to Spanish companies consider starting their digital internationalization strategy.
Thus, next March 27th in the Caixa Forum of Barcelona All the axes that make up the value chain will be discussed, from each key entity in the sector: Google will convey how to grow a truly competitive brand in this international global environment, without leaving aside the main tools of this company to apply in a marketing strategy. digital export. Alibaba.com will present its macro portal for B2B export strategies and eBay will do it for the environment B2C, while DHL will give practical keys to get it right in an area that is so important in this type of strategies, such as the logistics of the international deliveries. Comercia Global Payments of La Caixa will talk about how to select the appropriate online payment methods in the project International eCommerce.



