Webinar from an expert in internationalization
The day included a presentation by Dr. Angélica Herrera Muñoz, Project Manager of the Extenda Antenna in Colombia and country manager of P&L Global for this country.
Extenda, Andalusia Export and Foreign Investment dedicated to supporting the internationalization process of Andalusian companies, has called for the participation of companies in the industrial sector in the webinar “Keys to export your services to Colombia” in online format.
The day included a presentation by the Dr. Angélica Herrera Muñoz, Project Manager of the Extenda Antenna in Colombia and country manager of P&L Global for this country, who is an expert in internationalization of products and services, business facilitator, speaker, teacher, mentor and writer.
It has addressed the key aspects to enter the Colombian market with the export of services, covering tax issues, cultural negotiation and statistical data that will provide value for decision-making.
The export of services is essential for the business expansion, particularly for Andalusian companies that are thinking about internationalizing their knowledge and experience through their Consulting, Engineering, ICT, Architecture, Marketing, Online Teaching services, etc.
The Colombian government has been committed to health and economic recovery and has taken appropriate monetary, fiscal and social measures to mitigate the impact of the coronavirus in the country. Even before the pandemic, Colombia It already stood out for having sustained economic growth in the last 50 years, which has allowed it to become a resilient nation and be one of the economies that will best withstand the crisis derived from the pandemic. International organizations such as International Monetary Fund or the World Bank They estimate that Colombia's inflation will close in 2020 at 3,2%, showing good management of its monetary politics and staying within the target range of the Bank of the Republic (2%-4%). In addition, they estimate that Colombia's GDP will grow between 3,6% and 4,0% in 2021.
As an example and in relation to the ICT Sector, the Colombian government has made a firm commitment to digital transformation as the driving force of transformation for Colombia by 2022, this implies an important niche of opportunities for companies in this sector not only in the country if not in the region.
This day has been of special interest for companies that are going to participate in any of the actions planned by extend for this year in Colombia aimed at service sectors, such as ICT Direct Mission scheduled for May or National Infrastructure Congress in Colombia or Renewable Energy Forum.
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