The publication in the Official Gazette of Extremadura (DOE) on May 14 marks the beginning of the period for SMEs in the region to apply for this opportunity. international promotion.
The initiative, promoted by Extremadura Avante Servicios Avanzados a Pymes SLU, will allow up to four Extremadura companies to have their own space within a grouped stand. In addition, they will receive support and professional services from Extremadura Avante before, during, and after the event, which will be held on September 9 and 10, 2025, at the venue. Olympia London.
The main objective of this initiative is twofold: to promote the excellence of Extremadura products in the United Kingdom market and to facilitate the establishment of business contacts for the introduction or consolidation of participating companies in this important destination.
The Specialty & Fine Food Fair has established itself as a UK's leading supplier of artisanal and gourmet food and beveragesIts annual edition brings together producers, distributors, and buyers from around the world. An additional attraction is the renowned competition. 'The Great Taste Awards', whose awards are highly valued in the British gastronomic world.
The 2024 edition was a resounding success, attracting more than 10.000 visitors and featuring 550 exhibitors from 33 countries. For the 2025 edition, a strong presence of artisanal food producers, producers with Designation of Origin (DOC), and delicatessens is expected, seeking to establish commercial ties with key buyers from the retail trade, large chains, and the HORECA sector.
Companies interested in participating in this trade mission have six business days to submit their applications, from Thursday, May 15, to Friday, May 23, 2025, inclusive.





