FedEx Express announces the expansion of My FedEx Rewards, its loyalty program for SMEs in Europe

Reaffirms its commitment to companies

The program is currently available in five countries in Europe: Germany, Spain, France, Italy and the United Kingdom.

---

 

FedEx Express, subsidiary of FedEx Corp. and the world's largest express transportation company, has announced the expansion of My FedEx Rewards, its loyalty program for small and medium-sized businesses in Europe.

 

My FedEx Rewards rewards eligible* customers for doing business with FedEx through a simple mechanism to earn and redeem points for specific shipments. With this loyalty program, FedEx Express further strengthens its focus on small and medium-sized businesses.

 

FedEx customers who sign up for My FedEx Rewards will automatically earn bonus points which they can use on the program website to redeem for a variety of prizes from prestigious brands.

 

 

It is expected to launch in nine additional European countries in a phased rollout later this year: Belgium, Greece, Ireland, Luxembourg, Netherlands, Poland, Portugal, Czech Republic and Sweden

 

“We are always looking for new ways to engage and support our customers, particularly small and medium-sized businesses looking to grow,” he says. Wouter Roels, Senior Vice President Marketing & Customer Experience of FedEx Express in Europe. “My FedEx Rewards is another tool to engage and reward customers as they grow with FedEx.”

 

Small and medium-sized businesses represent 99% of all companies in the world. European Union. They employ around 100 million people and represent more than half of European GDP. They are essential for the

Europe's competitiveness and prosperity, industrial ecosystems, economic and technological sovereignty and resilience to external shocks.