The Madrid Chamber of Commerce is promoting the internationalization of Madrid-based companies in Hungary in the face of the new economic cycle.

 

La Cámara de Madrid has designed a strategic roadmap so that Madrid's business community can identify and capitalize on the growing business opportunities in HungríaThis market, considered a relevant player in Europa CentralIt is undergoing a transformation process marked by industrial modernization and the flow of resources from the Unión Europea.

 

The current economic context of Hungría This presents a scenario of particular interest for companies operating in high value-added sectors. The reception of the cohesion funds and the program NextGen It is acting as a catalyst for large-scale projects. Among the priority areas are the modernization of rail and logistics corridors, the digitization of public administration and the development of renewable energy aimed at improving the country's energy efficiency.

 

Regional strategy and the Visegrad Group

 

A key factor in Hungary's economic agenda is the upcoming Presidency of Grupo de Visegrado (V4) for the period 2025-2026. Under the motto "Competitive Visegrad"The country will lead a strategy focused on the regional competitivenesssecurity and connectivity. This political and economic framework strengthens the position of Hungría as a key logistics and industrial platform for companies seeking to expand their presence in the heart of the European continent.

 

To analyze these factors, the Cámara de Madrid will celebrate next May 26th the day entitled "Hungría: relevant actor in Europa centralbusiness news and expansion prospects”At this meeting, experts will detail the current market situation and the specific niches where Spanish products have a greater competitive advantage.

 

Calendar of actions and business mission

 

Beyond the informational work, the chamber of commerce has scheduled a business mission face-to-face that will take place from 23 to 27 November 2026This international tour, which will include stops in Hungría y República ChecaThis will allow participants to hold meetings B2B personalized and establish direct contacts with local partners on the ground.

 

This international promotion initiative has institutional support and economical support of the Ayuntamiento de MadridThanks to this collaboration, Madrid-based companies will be able to reduce participation costs, facilitating access to international markets for small and medium-sized enterprises. Registration for this mission will remain open until [date missing]. 30 June.

 

The key details of the upcoming calls for proposals are detailed below:

 

Event / Action	Date	Key Sectors
Information Day Hungría	May 26th	Infrastructure, Digitalization, Energy
Business Mission (V4)	23 to 27 November 2026	Automation, Logistics, Training
Mission Registration Limit	30 June	Transversal

 

Sectoral opportunities identified

 

The analysis carried out by the Cámara de Madrid It emphasizes that the Hungarian market demands advanced solutions in various technical fields:

 

• Infrastructures: Modernization of railway networks and strategic logistics hubs.
• Technology: Digitization processes in administration and industrial automation.
• Energy: Projects related to the energy transition and energy efficiency.
• Human capital: Training and talent management programs in industrial environments.

 

Key points and frequently asked questions about the Hungarian market

 

Which sectors currently offer the greatest opportunities in Hungary?

The greatest opportunities are concentrated in the development of railway infrastructure, public and private digitization, the automation of industrial processes, and energy transition and renewable energy projects driven by European funds.

 

What does the support of the Madrid City Council for this mission consist of?

El Ayuntamiento de Madrid It offers financial support to companies participating in the November 2026 business mission, reducing registration costs and facilitating the positioning of Madrid brands in Europa Central.

 

What impact does the Visegrad Group Presidency have on businesses?

The Hungarian presidency of Grupo de Visegrado (V4) in 2025-2026 under the motto "Competitive Visegrad" It prioritizes technological innovation and regional connectivity, creating a favorable cooperation environment for the entry of technology and infrastructure service providers.