The Valencia Children's Fair, which celebrates its first edition from January 25 to 28, 2002, encompasses three fairs aimed at the children's market: the International Toy Fair -FEJU-, the International Children's Fashion Fair -FIMI- and the International Children's Products Exhibition, three events that are already veterans and have a long history.
The merger of these three trade fairs aims to promote a new offering that delves deeper into the current trend: the intersection of sales points across sectors. This is a widespread phenomenon, and the potential for expanding sales outlets is significant for each of the three sectors involved.
The joint event also facilitates the visit of the more than 10.000 professionals from the world of childhood development expected to attend this global gathering. This interaction and exchange also greatly benefits the more than 400 exhibitors. In this way, Valencia becomes the international capital of the children's sector.
International Toy Fair
FEJU, the oldest of the three events that make up this fair, has as its primary objective to delve into the social importance of toys, since the choice of toys is fundamental in a child's education and contributes significantly to the formation of their value system.
To achieve this goal, the FEJU conference "Toy Challenges in the 21st Century: Games and Toys for School Curricula" will be held. The aim of the event is to provide teachers with ideas, resources, information sources, games, and toys that can be useful for their daily work in the classroom.
The seminar aims to present projects and work experiences based on the use of play as a didactic tool for teaching, since, according to the LOGSE, play combines, on the one hand, a strong motivating character and, on the other hand, important possibilities for children to establish meaningful relationships that help them integrate this type of learning into their daily lives.
International Children's Fashion Fair
For its part, FIMI reaches its 54th edition, reaffirming its international positioning as a fashion event thanks to the greater presence of foreign buyers, the participation of approximately 250 exhibitors and the presentation of more than 300 collections of children's fashion and accessories for the Autumn/Winter 2002/2003 season.
The FIMI Fashion Show, one of the main attractions of this fair, will present the trends that a significant selection of national and international firms have prepared for the Autumn/Winter 2002/2003 season, where color and creativity will stand out.
The brands participating in the fashion shows are Bóboli, Foque, Giesswein, Jeep, Jokes, Mariquita Pérez, Max by Berretti, Microbio, Montesinos Alama by Microbio, Pan con Chocolate, Pilar del Toro, Schuss, Sucre d'Orge, Tamarco, Tutto Piccolo, and Confecciones Roinsal. The collections will run throughout the day, from morning to night.
In this sense, the "Tomorrow" collection is filled with white, soft pink, diaphanous mauve, ivory, and iridescent hues emphasized in silky, crystalline textures. The line is sophisticatedly casual, featuring mocha denim, embellished workwear, and leather as protection, authenticity, and modern rusticity. It's all a blend of dream and action. The "Midday" collection presents luscious and intense colors: orange, pomegranate, and purple. This line is based on layering, reversible, crossed, and tied pieces—garments with a expressive presence. It evokes a bohemian air, visual ambiguity, and a sublimation of the everyday.
Meanwhile, the "Afternoon" collection transports us to the 1950s, with its multicolored hues, Vespa green, ebony, petrol blue, and a play of primary colors. It features basic garments, elegant comfort, and a collegiate style, while the "Night" collection evokes chiaroscuro, lights against the twilight, and a range of blues, grays, and turquoises. Materials include dense felts and wools, and warm, lustrous linings. The collection features a moonwalker silhouette, unusual accessories, gathers, A-line construction, and a baroque and chameleon-like style.
International Baby Products Exhibition
The International Baby Products Exhibition, which has approximately 140 exhibitors and more than 8.000 professional visitors, celebrates its eighth edition, bringing together a significant group of foreign buyers from Europe, South America, Africa, Asia, the Middle East and the USA.
The segments that make up the offer of this event are grouped into seven categories: baby stroller and transport items, car safety systems; furniture, early childhood and accessories; children's room decoration; light childcare, feeding and teething accessories; textile items and layette, initiation and development, and, finally, early childhood toys.
Safety systems are at the heart of the most prominent trends at this fair. Safety carrycots and inflatable wheels, which provide greater comfort and ease of pulling, are becoming increasingly popular—all as a result of the European Union's measure to standardize all safety systems for transporting children in cars.
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