Large companies manage supply chains globally, adapting to local regulations and consumer trends. Although internationalization offers access to new markets and economies of scale, it faces challenges such as trade barriers, cultural diversity and logistics costs. sustainability and innovation also plays a key role in this process.
If you are part of the food industry and want to take your business to the next level, this is your chance! Take part in this event, organized by Chamber of Madrid and in collaboration with cesce, FIAB and Kuehne & Nagel, where you will learn the best practices for successful internationalization. Safe internationalization not only protects consumers, but also benefits businesses and the economy in general.
Program:
09:30 a.m. Attendee registration
09:50 h. Opening and presentation of the day
Mrs. Elsa Salvadores
Deputy Managing Director, Chamber of Commerce, Industry and Services of Madrid
10:00 a.m. The importance of the internationalization of the food industry
Mrs. Veronica Puente
Director of Internationalization and International Trade Policy, FIAB
10:20 a.m. Financing, key to the internationalization of companies in the sector
food and beverage
Mrs. Mayte Ruiz
Commercial Technician of the Cesce Financing Unit
Cesce Financing Solutions
Mrs. Elena Herrera
Commercial Technician of the Cesce Financing Unit
11:00 a.m. Market update on international food supply chain management
Mr. Sabino Urtiaga
National Sales + Marketing Manager, Kuehne & Nagel, SA
11:20 a.m. Business success story
11:30 a.m. Question time
11:45 a.m. End of the day and networking coffee
Date
October 17, 2024
From 09:30 – 11:45
Place
Independence Square 1

