The REDIVEX 2001 Internationalization Forum, held by the Valencian Institute of Export (IVEX), was a great success in terms of attendance and participation of businesspeople from the Valencian Community, with IVEX delegates conducting more than 730 interviews to advise Valencian SMEs on their business opportunities in the main emerging markets.
In this regard, the general director of IVEX, Carmen de Miguel, highlighted "the eagerness of Valencian businessmen to open their products to new markets and get involved in the internationalization processes of their businesses in order to diversify their market share."
"SMEs in the Valencian Community have enormous potential in foreign markets to place their products and services in the most emerging international markets thanks to the quality-price ratio of their offers," said Carmen de Miguel.
The main areas of commercial interest about which businesspeople requested the most information were Mexico and Morocco. In fact, IVEX representatives at these offices conducted 53 interviews, respectively, with the aim of advising and informing them about the situation in these two regions.
Another area of focus was export opportunities to the US market, with a total of 118 interviews conducted. Of these, 44 requested more specific information about Los Angeles, 36 about Miami, and 38 about New York.
The Asian market also generated a significant volume of information among the businesspeople present at REDIVEX 2001. Specifically, 144 interviews were arranged, distributed as follows: 40 on Japan, 36 on Hong Kong, 35 on Shanghai, and 33 on the Beijing market.
"These figures broadly illustrate the main trends among Valencian businesses regarding their desire to expand internationally and offer their products in foreign markets. In this internationalization effort, SMEs should know that they will have the unconditional support of IVEX to pursue their ambitions of entering new markets."
Results by sector
Regarding the sectors of activity, REDIVEX 2001 saw a notable participation from Valencian companies in the construction materials, agri-food, interior design and decoration, and machinery sectors. These industrial groups accounted for 73% of the interviews.
The construction materials sector held 144 meetings with IVEX delegates. By country, companies in the sector showed particular interest in the Chinese market. This was followed by requests for information on the US market, and then Latin America.
Regarding the interior design and decoration sector, IVEX delegates held 138 meetings with business owners from this industry. Business advice on the US, Canada, and Eastern Europe generated particular interest.
The agri-food sector concentrated 137 meetings, mainly demanding information on the possibilities of their businesses in the Chinese, American, Japanese and Canadian markets.
Finally, the group of companies that brings together the firms operating with the machinery attracted the attention of 121 interviews. Cuba, Morocco, and Algeria were the commercial areas about which the most information and advice were requested.
REDIVEX 2001 was held from October 24th to 26th. During the event, 19 IVEX delegates shared their commercial expertise on the regions where they operate, serving Valencian businesses. This year, the event also included a series of parallel activities such as roundtables, conferences, and professional exchanges.
These sessions brought together leading professionals in the field of internationalization who presented their projects and initiatives. Among them were executives from companies that have successfully internationalized, such as Gres Nules Keraben, Fermax Electrónica, and the toy company Famosa.
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