From September 10 to 14, 2024, the Automechanika Frankfurt international fair was once again the benchmark for the automotive aftermarket, with the participation of 4.200 companies from 80 countries.
SERNAUTO not only promoted the brand Spain, but also promoted its digital platform 'Autoparts from Spain' and the next edition of MotortechTo be held in Madrid in 2025. SERNAUTO's market manager, Mª Begoña Llamazares, stressed: “Automechanika Frankfurt 2024 has represented a great opportunity for the Spanish automotive aftermarket sector to showcase its commitment to innovation and Capabilities«.
The large number of Spanish participants in this edition of the fair reflects the exporting nature of the sector and is a sign of its competitiveness in foreign markets.
Companies like Ajusa, Doga, Enganches Aragón, Frenkit and Lizarte highlighted the benefits of their participation. Ajusa stated: “We have received a large number of visitors interested in our new product lines.” Meanwhile, Doga exceeded their expectations in terms of visits and commercial agreements. Hooks Aragon Lizarte highlighted the influx of customers from emerging markets, while Frenkit reported a "significant increase in both the number and quality of visits." Finally, Lizarte emphasized its distribution agreement with the Polish company Dr. Motor and the "promising contacts" they expect to develop.
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