Making Science consolidates its internationalization: foreign business now contributes 60% of revenue

 

In fiscal year 2025, the technology and digital marketing consultancy Making Science It increased its revenue by 36% to €373,5 million. This growth was driven by its international division, which contributed €216 million, consolidating its expansion strategy in strategic markets over the past year.

 

Financial results and hegemony of the foreign market

 

The data published on February 18, 2026, confirms a paradigm shift in the revenue structure of Making Science. For the first time, the international Business (216 million euros) far exceeds the revenue generated in the Spanish marketwhich stood at 147 million euros. This trend was already emerging in the first half of the year, when international sales doubled their revenue to 102 million euros, representing 60% of its total revenue. core business.

 

The international area's growth reached a remarkable 70% in revenue, achieving a profitability of 19,1% across its core business (Spain plus international operations). Despite this dynamism, gross margin remained stable due to selective strategies implemented in countries such as Georgia already the intense activity of reselling in mature markets such as Estados Unidos and the Reino Unido.

 

Indicator 2025 Figure / Value
Total Global Revenue 373,5 € million
International Business Revenue 216 € million
Revenue from the Spanish Market 147 € million
International Revenue Growth 70 %
Core Business Profitability 19,1 %

 

Geographic expansion and strategic presence

 

At present, Making Science operates directly in 18 marketsDuring the last period, the firm has strengthened its global reach by opening subsidiaries in Argentina, Brasil and Países BajosFurthermore, it highlights the implementation of a a joint venture en Alemania and his recent foray into Omán.

 

  • Consolidation in America: Opening of new locations in Brasil y Argentina.
  • Strength in Europe: New branch in Países Bajos and strategic alliance in Alemania.
  • Expansion in the Middle East: Operational entry into the market of Omán.
  • Growth drivers: High relevance of the operations in EE.UU. y Reino Unido.

 

To José Antonio Martínez Aguilar, founder and CEO de Making ScienceThese results validate the competitiveness of the Spanish proposal abroad: "We have built a global company that competes in its markets with the major international players on equal terms."

 

The executive also emphasized the importance of their presence in North America as a cornerstone of the organization's future: "We made a significant investment in Estados Unidos"We are already profitable and have a very significant presence. It will be one of the drivers of our growth in the coming years."

 

Key points and frequently asked questions about Making Science

What percentage of total revenue already comes from abroad?

The international business already generates 216 million euros, representing approximately 58% of total revenues of 373,5 million, although in the core business The weight of the outside world already reaches 60%.

In how many countries does the consulting firm currently operate?

The company has a direct presence in 18 markets, having recently added operations in countries such as Brasil, Argentina, Países Bajos, Alemania y Omán.

What is the situation of Making Science in the US market?

Following a strategic investment, the company has already reached the break-even point in Estados Unidos, a country that management identifies as one of the main growth drivers for the coming years.

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