MO GLOBAL EYEWEAR lands in Peru with two openings in Lima after raising €45M

 

MO GLOBAL EYEWEAR disembarked in Perú with two stores in LimaThe expansion seeks to consolidate its presence in Latinoamérica after receiving an investment of 45 million euros to strengthen its international leadership and logistics.

 

The leading company in visual and auditory health care in España has taken a decisive step in its global roadmap. With the opening of its first establishments in Peru, the firm reinforces its position in the region, where it already operates successfully in MéxicoThis maneuver is part of a strategy of Capabilities focused on cutting-edge design and operational excellence.

 

After concluding a 2025 fiscal year marked by a capital increase of 45 million eurosThe organization has prioritized its entry into emerging markets. PerúThe brand has begun operations this April in two strategic locations in the capital: the shopping center Jockey Plaza and the financial district of San Isidro.

 

Logistics innovation and customer service in Peru

 

As a differentiating factor in the local market, MO GLOBAL EYEWEAR has introduced its service of Delivery of prescription glasses within 24 hoursThis commitment to logistical agility Its objective is to transform the Peruvian consumer experience, offering immediate solutions to visual health needs through an efficiency model proven in the European continent.

 

Key Indicator	Data Details
Capital injection (2025)	45 millones de euros
New locations in Lima	Jockey Plaza y San Isidro
Logistics delivery time	24 hours (prescription glasses)
Points of sale in Spain	More than
Global template	2.300 professionals

 

The entry into Perú This is just the beginning of an expansion plan that will extend throughout 2026 and 2027. The company's management is already evaluating entering new countries in the region before the end of this year, seeking to replicate the business model that has positioned it as a leader in the optical sector.

 

«Latinoamérica It is a key territory in our international growth. Our arrival in Perú It is based on the values ​​that have made us leaders in España"Design, quality, and a purchasing process with clear and accessible prices," he stated. Carlos CrespoCEO MO GLOBAL EYEWEAR.

 

Leadership and value proposition of the Mó brand

 

With over 45 years of experience, the organization has a network exceeding 550 points of sale. Their own brand, Mó, has established itself as the best-selling in EspañaIt stands out for a catalog that exceeds 1.000 models annually and a constant renewal of collections every quarter.

 

The commercial offering includes high-level collaborations with designers such as Moisés Nieto o Palomo SpainFor its launch in the Andean market, the firm has presented the collection Encore: Timeless Collection, geared towards the autumn 2026 season. This line is inspired by the industrial designprioritizing durability and functional aesthetics in every piece.

 

• Diversification: Full range of prescription glasses, sunglasses and accessories.
• Innovation: Launch of more than 1.000 new models per year.
• Accessibility: Transparent pricing policy and democratic fashion.

 

Key points and frequently asked questions about the expansion of MO GLOBAL EYEWEAR

 

What is the main objective of arriving in Peru?

The opening of stores in Jockey Plaza y San Isidro seeks to consolidate the brand in Latinoamérica as part of a global growth plan following an investment of 45 million euros.

 

What new logistical solutions does the brand offer in the Peruvian market?

The company has implemented a differentiated service for delivering prescription glasses in just 24 hours to improve the local customer experience.

 

How is the brand's design offering structured?

Through your brand MóIt offers more than 1.000 models a year with quarterly updates and collaborations with internationally renowned designers.