Shoppiday is born, the first app that allows you to earn money shopping in online and offline stores

The expansion of electronic commerce in Spain has been unstoppable

Shoppiday revolutionizes the way you shop and allows you to earn money in the process: the user accumulates money on their daily purchases that they can transfer to their bank account or use to pay at street businesses.

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Although it is true that in recent years the expansion of E-commerce en Spain has been unstoppable, with an interannual growth of 20,3% in 2016 compared to 2015 according to the latest data from the National Markets and Competition Commission (CNMC), Consumers continue to make the majority of their purchases in street stores, forcing companies to follow a digital workplace strategy omnichannel.

 

On the other hand, in some Anglo-Saxon and Asian countries, a few years ago users have become accustomed to making their purchases online through cashback platforms, where the user makes their purchase in the online store of their choice and also obtains a refund of part of the amount paid (cashback).

 

Shoppiday, Spanish cashback platform also for offline purchases

 

With omnichannel and cashback concepts hand in hand, Shoppiday born in Spain to revolutionize the way you shop. By making purchases through this platform, the user accumulates money in each transaction they make, being able to transfer it for free to their checking account, or use it to make payments at businesses in their city. Unlike coupons, the buyer has the possibility of purchasing any product or service, without sticking to a specific pack or offer.

 

Furthermore, in a pioneering way, Shoppiday It adds the offline channel to its model and allows transactions to be made both in the online store and in stores at street level. In the words of Juan Luis Rico, CEO and co-founder of Shoppiday: “We see a great opportunity to develop the cashback market in Spain, very few people know about it here, but in countries like USA and UK It is common practice to go through a cashback website before buying online. We wanted to go one step further and bring cashback to street businesses, with an attractive proposal for the user but that is sustainable for the business. We are very happy with the reception it is receiving. Shoppiday both by users and local businesses.”

 

 

Shoppiday adds the offline channel to its model and allows transactions to be made both in the online store and in street stores

 

 

 

The user earns money and the establishment builds loyalty

 

It is a completely open loyalty program - the usual accumulation of points is changed for direct accumulation of money - in which hundreds of local brands and businesses already participate. Shoppiday It currently has more than 400 online stores of top brands such as Zalando, Pull & Bear, El Corte Inglés, Nike, Booking or Vueling, among others, as well as with more than 600 businesses, including restaurants and beauty centers in the main cities of Spain.

 

That is, with Shoppiday, the user earns money with their daily purchases and the establishment retains users. All of this, also accessible from the palm of your hand through its new app, available for iOS and Android.

 

How Does It Work?

 

To buy in online stores, the user visits the Shoppiday web platform or app, selects the store, brand or marketplace that interests them and is redirected directly to their website, which is where they finally make the purchase. Subsequently, the user receives the cashback (% of what has been spent) in their account. Shoppiday.

 

To buy in street stores, the user can pay with a card through the app. Shoppiday or in the store itself, where you can also pay in cash. To validate the payment, the business places a “magic stamp” on the user's mobile screen who, in this way, receives the cashback in their Shoppiday account. The buyer can find out which establishments work with Shoppiday by browsing the app, or through a badge at the entrance of the store.

 

What is the origin of this new platform?

 

Shoppiday was born from the merger of several platforms aimed at local commerce: Stampydoo (loyalty app for commerce created by Antai Venture Builder), Zapper Spain (mobile payment app aimed at restaurants), Wonderful (beauty booking app) and cashback in online stores, spin-off of letsbonus along with Wonderful. The brands and apps that are part of the merger (Stampydoo, Zapper in Spain and Wondy) will stop being active at the end of the month.