Focus on digitalization and social responsibility
Growth expectations, both in employment and sales, for small and medium-sized businesses are moderately favorable.
The 40,9% of the Spanish SMEs They consider that their sales will increase in 2019; 56,3% believe that they will maintain them and only 2,8% predict that they will decrease. Regarding employment, in 2018 21,4% of SMEs increased it, 74,4% maintained it and 4,2% reduced it. These data are part of the conclusions of the “Spain SME Report 2018” which has also focused on digitalization and social responsibility.
“Our report shows that the expectations for growth in both employment and sales of small and medium-sized companies are moderately favorable, we have higher expectations, which affect sales than employment. On the other hand, with slightly less positive aspects, there would be the issue of digitalization, the digital transformation of the SME, let's say, is still in an initial and incipient stage, however, in terms of social responsibility, the SME is taking actions that both both internally and externally are making it have outstanding scores,” he explained. Gregorio Sánchez, professor of Business Organization at the University of Murcia and director of the report.
The results of the report on digitalization indicate that medium-sized companies show better scores than small ones, although they remain discreet, but the overall result is that SMEs are not giving this aspect the necessary attention. The report concludes that being a competitive SME implies, among other aspects, that companies are socially responsible, innovative in products, services, processes and management, involved in digital transformations and strategies, and exporters and with growth strategies.
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